is Coming to Korea - Korea IT Times
is Coming to Korea - Korea IT Times
is Coming to Korea - Korea IT Times
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Policy<br />
div<strong>is</strong>ion within the <strong>IT</strong> industry, the well-made plan <strong>is</strong> off <strong>to</strong> a flying<br />
start and expect many more.<br />
Th<strong>is</strong> event was hosted by KCC and jointly led by six other organizations<br />
including, <strong>Korea</strong> Association of Information &<br />
Telecommunications (KA<strong>IT</strong>), Electronics and Telecommunications<br />
Research and Institute (ETRI), <strong>Korea</strong> Information<br />
Society Development Institute (KISDI), <strong>Korea</strong> Internet &<br />
Security Agency (KISA), Telecommunications Technology<br />
Association (TTA), and <strong>Korea</strong> Radio Promotion Agency (KOR-<br />
PA).<br />
Bang Jung-hyun / jbang@koreaittimes.com<br />
Conference<br />
held in Lotte<br />
Hotel Seoul<br />
Furthermore, according <strong>to</strong> Kim Heung-nam the Research<br />
Direc<strong>to</strong>r at Electronics and Telecommunications Research<br />
Institute (ETRI), the newly-merged telecommunications compound<br />
<strong>to</strong> tear down the former boundary between terminals, network,<br />
and service sec<strong>to</strong>rs and th<strong>is</strong> will lead <strong>to</strong> a cultural revolution<br />
that alters the way how people think and react. In other words, by<br />
converging with other div<strong>is</strong>ions' technologies and services, the<br />
former telecommunications business structure <strong>is</strong> going <strong>to</strong> change<br />
and the modern, blend of different businesses will affect what new<br />
cultural paradigm will bring about.<br />
Such metamorphos<strong>is</strong> in the <strong>IT</strong> exemplar will arguably influence<br />
the market from early th<strong>is</strong> year and will, by and large, be the<br />
biggest social change of our times. While conventional wire and<br />
wireless telecommunications market dwindle or remain deadlocked,<br />
value-added services market such as mobile Internet and<br />
games will grow exponentially by the expansion of the mobile industry.<br />
As stated by Bang Suk-ho, Research Direc<strong>to</strong>r at <strong>Korea</strong><br />
Information Society Development Institute (KISDI), "Wire market<br />
that was the main asset <strong>to</strong> the telecommunications will presumably<br />
shrink by 4.5 percent, but mobile market, <strong>to</strong>gether with<br />
increased production of smart phones will escalate by 3.1 percent<br />
and generate approximately KRW23 trillion in sales." By that<br />
yardstick cell phone and TV market gained KRW85 trillion,<br />
roughly 8.9 percent growth compared <strong>to</strong> last year. Th<strong>is</strong> growth in<br />
mobile equipment <strong>is</strong> back in line with gauge prior <strong>to</strong> 2008 and before<br />
the financial cr<strong>is</strong><strong>is</strong>.<br />
Generally speaking, <strong>Korea</strong> holds high place on <strong>IT</strong> human resources<br />
and its infrastructure but it lags behind foreign countries<br />
for its lack of employing those services and d<strong>is</strong>closing institutional<br />
regulation. Although it may be seem a bit late <strong>to</strong> produce a new<br />
Real-times News<br />
Apple Puts Ban on<br />
Location-Based iPhone<br />
App Ads<br />
Apple <strong>to</strong>ld developers<br />
that it will not use global<br />
positioning system <strong>to</strong><br />
d<strong>is</strong>tribute locationbased<br />
advert<strong>is</strong>ing<br />
Without providing any reason,<br />
Apple has <strong>to</strong>ld developers it<br />
will not accept iPhone applications<br />
that use the smartphone's<br />
global positioning system <strong>to</strong> d<strong>is</strong>tribute<br />
location-based advert<strong>is</strong>ing.<br />
Knowing Apple, we're<br />
thinking there's a good rhyme and reason for th<strong>is</strong> ban-we're going<br />
<strong>to</strong> go ahead and guess Apple's acqu<strong>is</strong>ition of Quattro<br />
Wireless may have something <strong>to</strong> do with th<strong>is</strong> new ban.<br />
Quattro's platform <strong>is</strong> quite keen on d<strong>is</strong>tributing mobile ads,<br />
which <strong>is</strong> probably why Apple scooped it up. The Mac-maker <strong>is</strong><br />
famous for its secrecy and for preferring <strong>to</strong> keep things "inhouse."<br />
Apple <strong>is</strong> kind of like Robert DeNiro's character in the<br />
movie Meet the Parents-it has its "circle of trust" and once<br />
you're in, you're in.<br />
"If your app uses location-based information primarily <strong>to</strong> enable<br />
mobile advert<strong>is</strong>ers <strong>to</strong> deliver targeted ads based on a user's<br />
location, your app will be returned <strong>to</strong> you by the App S<strong>to</strong>re<br />
Review Team for modification before it can be posted <strong>to</strong> the<br />
App S<strong>to</strong>re," Apple says. At the rate that people buy and download<br />
apps for iPhone, location-based advert<strong>is</strong>ing <strong>is</strong> looking a lot<br />
more prom<strong>is</strong>ing <strong>to</strong> developers-and now it looks a little clearer<br />
as <strong>to</strong> why Apple put the kibosh on that.<br />
www.koreaittimes.com 65