Konkuk University Medical Center and its ... - Korea IT Times

KES2010
Thomas Kim (right), vice president of DKO,says many US buyers are
interested in Korean technologies
business in North & South America. Their core service is
master representation and being unique, by offering variety of
customized consulting, business development, national sales
and marketing. Thomas stated that he has been to most of the
IT conventions in Korea, looking for products that are compatible
in the American market. Thomas said "The Korea
Electronics Grand Fair 2010 is well conducted and is convenient
for potential buyers. Information desks are helpful and a
lot of people are able to communicate with foreign customers,
which is relatively better than last year. It seems that the scale
has been slightly reduced from last year, but there were more
attractive products than other conventions or previous ones."
And he said "It seems that the Korean market is more used to
communicating with the Asian and European Markets than
the American one. With more information exchanges and
communication through seminars in conventions like these,
there will be more opportunity for us to represent both markets."
Thomas spent a significant time in the convention, particularly
at the Green-IT pavilion. He told us "Korean products
by medium enterprises have the merit of well arranged
patents and unique technologies, which make it hard to copy.
It was proven last year in a Washington convention; I was
able to sell out the whole booth with a Korean Product. As a
Korean American, I am mostly proud to represent Korean
products to the outside market."
Korean IT Convergence is Bound for Russia
A Large Contingent of IT Buyers Visits KES
2010
Alexander Semeyuta is turning in to a regular at the Korea
Electronic Exhibition. This is his fourth year in a row being at
the show. Apart from one of his colleagues, how is visiting
the show for the third time, the other members of the contingent
of buyers from Russia are experiencing KES for the first
time. Andrey Dvoynyshev and Aatoliy Shestak from
Vetrastar said their most striking impression at this early stage
in the event has been the opening ceremony, featuring tap
dance routine and the pop sensation “Secret”. So impressed
Antoliy Shestak, General Director (left) and Andrey Dvoynyshev, Technical
Director
they were with these performers that they couldn’t stop talking
these acts and in particular how stunningly beautiful the
women of 'Secret,' are. Members of the group said that they
have attended trade exhibitions in mainland China and Hong
Kong and have never seen an opening ceremony where ‘A’
list celebrities performed for the gathering. Their visit to the
KES has only just begun, but they said that the opening definitely
distinguishes KES, when compared to the other exhibition
events that they have attended. Russian buyers were here
to buy a variety of products, but most of them agreed on their
interest in semi-conductors, electrical components, and cellular-phones.
They are definitely here to find Korean companies
to cooperate with, and accomplish a trade, and they were
confident that they will find companies/products they would
like, and hope to cooperate with them. There were however,
some minor inconveniences. For the reason that these
Russian buyers are not familiar with English, they were grateful
that aid in communicating with the companies was available
in the form of translators to help out. The language barrier
issue is always present at international events, but with
each passing year the situation gets better, allowing buyers to
conduct business with confidence, Mr. Semeyuta, the veteran
of the KES added. One suggestion that the group conveyed
was the idea that companies offering products of a like kind,
such as semiconductors is collocated to ease the comparison
shopping experience. They thought that the placement of the
companies organized in this way might facilitate greater sales.
Placement of the companies organized categorically might
speed the buyers’ review of a greater volume of the available
product, but moving around the entire venue did give them
an opportunity to find some gems that they might have otherwise
missed. Other than those observations, they were very
www.koreaittimes.com 53