Processed Asian Foods in Australia – An update

Contents
Foreword ...............................................................................................................................................iii
Acknowledgments................................................................................................................................. iv
Abbreviations......................................................................................................................................... v
Executive Summary............................................................................................................................. xii
Executive Summary............................................................................................................................. xii
1. Introduction ....................................................................................................................................... 1
2. Objectives ........................................................................................................................................... 2
3. Methodology....................................................................................................................................... 2
4. Consumer trends ............................................................................................................................... 3
4.1 Today’s consumer........................................................................................................................3
4.2 New food trends and innovations ................................................................................................3
5. Australian market demand............................................................................................................... 7
5.1 What are processed Asian foods? ................................................................................................7
5.2 Approach to assess market demand .............................................................................................8
5.3 Group 1: consumers who are ethnically and culturally Asian .....................................................8
5.4 Group 2: consumers who are of Asian ‘inheritance’ .................................................................10
5.5 Group 3: western consumers with ‘tastes for Asia’ ...................................................................10
5.6 Group 4: Asian tourist consumers..............................................................................................11
5.7 Estimates of purchase values .....................................................................................................11
5.8 Summary of Australian market demand ....................................................................................12
6. Profile of major imported Asian foods .......................................................................................... 13
6.1 Instant and ramen noodles..........................................................................................................13
6.2 Asian style noodles ....................................................................................................................18
6.3 Sauces - soy or soya...................................................................................................................22
6.4 Sauces - other Asian style sauces and preparations ...................................................................26
6.5 Sauces - mixed condiments and seasonings...............................................................................28
6.6 Soups and broths........................................................................................................................32
6.7 Sugar confectionery ...................................................................................................................36
vi