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36
India-EU: Creating Market Alliances
Trends & Drivers
PPP Models and Favourable Regulations paving the way for Vision 2020 for Wastewater Sector
in India
Key Trends:
Focus of Govt. and
Private Sector
Favorable Economic
and Regulatory Policies
Growing health
conscious population
Need for customisation
Accelerated growth in
Commercial and SME
Sector
Industry moving
towards 100% Reuse
and Recycle
European MNC’s
driving market towards
environmental
compliance
Water requirements of
major water-consuming
industries has grown by
40 times
Agricultural sector uses
85% of the available
fresh water
The Indian wastewater sector has gradually changed in the last
decade. The sector in recent past has seen higher focus from
government agencies and the private sector. Growing population
demands coupled with increasing health consciousness have
fuelled the growth in the Indian wastewater sector.
Water and wastewater treatment, especially in the industrial and
municipal sectors, is becoming big business. The point-ofconsumption
market that involves localised treatment of water by
setting up distribution channels is ~€ 166M. Industries in the
country require normal to ultra-purified market (as with
pharmaceutical companies) and this segment has business to the
tune of € 332M, growing at 15% annually.
The real growth for the sector will come from the municipal water
and wastewater treatment business, mainly dependent on
government allocations and funds from agencies such as Asian
Development Bank, World Bank, JNNURM and JBIC.
Customisation is just one of the many options available that can
be selected in view of pressing factors such as a general space
crunch that bothers many industrial and commercial SMEs, while
setting up an effluent plant. The accelerated growth seen in
commercial sector (hotels, hospitals, institutions, shopping malls)
and small and medium scale industries (food and beverages,
sugar, chemicals, pharmaceuticals) has imparted thrust into this
market.
Due to the pattern of industrial development and the undeniable
achievement of the commercial sector, state governments are
drafting specific economic and regulatory policies to attract
industrial and Information Technology investments.
The highlights of the wastewater management sector in India are
as follows:
Fragmented Market: More than 500 companies, of which
around 20 are large and the rest are small
Unorganised Market: Major part of wastewater treatment and
services market in rural India is unorganised, not regulated and
there is little involvement of municipal bodies to enforce law
Suite of Solutions: Apart from the supply of the equipments,
companies are also profiting themselves by providing
consulting and design services to the Indian water industry
Initiatives: Major Initiates are taking-off by GOI / Pvt. Sector,
also more and more ULBs are approaching capital markets
Reference: Dr. D. D. Basu, Sr. Scientist, CPCB
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