Download Report - EBTC
Download Report - EBTC
Download Report - EBTC
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
52<br />
India-EU: Creating Market Alliances<br />
Indian consumers to<br />
benefit from:<br />
Easy access to high -<br />
tech products<br />
Affordable prices<br />
Environmentally<br />
compatible offerings<br />
Consumer Benefit:<br />
Growing trade between India and Europe will greatly benefit the<br />
consumers on both sides. End users, whether a commercial or a<br />
domestic unit, will benefit from free access to technology at<br />
affordable price. The Indian consumer segment in the<br />
wastewater management sector is keenly awaiting access to<br />
advanced technology offered through EU goods and services. The<br />
current customer demand is not met internally and there is a<br />
huge demand-supply mismatch. The municipal and industrial<br />
waste is not treated completely and has led to a chaotic civic<br />
situation.<br />
Increased focus on recycle, reuse and zero discharge in India,<br />
provides ample opportunities for EU technology transfer.<br />
Following are the major benefits to the consumer sector:<br />
Lower Price: The Indian customer segment (municipal /<br />
industrial) will benefit from lower prices due to increase in<br />
trade between India and Europe. FTA talks provide an<br />
opportunity for reduction in tariff barriers for wastewater<br />
technologies. The EU technology will become cheaper in India<br />
and benefits can further trickle down to the customers in the<br />
form of lower price for products and services.<br />
Access to High EU Technology: Reduction in tariff and<br />
non-tariff barriers between the two parties will provide an<br />
impetus to trade. As per our interaction with various KOL’s<br />
there are hundreds of wastewater companies i.e.<br />
manufacturers and service providers that are waiting to enter<br />
India and expand their operations. Indian wastewater sector<br />
will have greater access to niche EU technologies and gain<br />
critical know-how on its usage and benefits.<br />
Increased Choice: Open trade will provide a plethora of<br />
alternatives to the consumers in India. They will have various<br />
technology options to choose from based on cost and quality<br />
considerations.<br />
Environmentally Friendly Technology: EU products and<br />
services conform to stringent international standards on<br />
environmental benchmarks. The Indian consumers will benefit<br />
from these green technological solutions, which will reap rich<br />
rewards over the next few years and onwards.<br />
Environmental Invest<br />
www.ebtc.eu