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Building Access for “Waste-Water Management” Companies<br />

39<br />

High Growth Sector<br />

<br />

Indian Wastewater sector growing at a<br />

CAGR of 15-20%, is one of the fastest<br />

growing in the economy<br />

<br />

EU companies can tap into this high<br />

growth sector and increase their overall<br />

revenue<br />

N + > VI<br />

Reason: Primarily, slowing / stagnating growth of EU companies in local markets and huge potential in India; is a<br />

driver for prospective wastewater companies<br />

KOL’s Perception<br />

ECONOMIC<br />

<br />

<br />

Low cost machines have high demand<br />

in India<br />

Maximum municipal tenders are<br />

approved at low cost<br />

Sophisticated EU machinery is more<br />

expensive than the Indian version, this can<br />

be a problem area<br />

Technological specifications can pose a<br />

challenge in getting projects<br />

N - > VI<br />

Reason: EU companies will not get value for their sophisticated technology. This can have a bearing on getting<br />

projects.<br />

High Tariff<br />

<br />

India has a high tariff regime, although<br />

it has been reducing gradually<br />

<br />

High Import Tariffs remain a concern and<br />

can discourage foreign investments<br />

N - < I<br />

Reason: Indian tariff rates are higher than the EU average. Thus it would be a comparatively expensive proposition<br />

for technology importers.<br />

Trade Association<br />

SOCIAL<br />

<br />

Wastewater sector does not have a<br />

strong single trade association<br />

Reduced bargaining power and<br />

promotional support to wastewater<br />

companies<br />

N - > I<br />

Reason: Wastewater companies would not have a body that could promote their interest in the short term,<br />

although this has a limited impact on operations<br />

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