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Building Access for “Waste-Water Management” Companies<br />
39<br />
High Growth Sector<br />
<br />
Indian Wastewater sector growing at a<br />
CAGR of 15-20%, is one of the fastest<br />
growing in the economy<br />
<br />
EU companies can tap into this high<br />
growth sector and increase their overall<br />
revenue<br />
N + > VI<br />
Reason: Primarily, slowing / stagnating growth of EU companies in local markets and huge potential in India; is a<br />
driver for prospective wastewater companies<br />
KOL’s Perception<br />
ECONOMIC<br />
<br />
<br />
Low cost machines have high demand<br />
in India<br />
Maximum municipal tenders are<br />
approved at low cost<br />
Sophisticated EU machinery is more<br />
expensive than the Indian version, this can<br />
be a problem area<br />
Technological specifications can pose a<br />
challenge in getting projects<br />
N - > VI<br />
Reason: EU companies will not get value for their sophisticated technology. This can have a bearing on getting<br />
projects.<br />
High Tariff<br />
<br />
India has a high tariff regime, although<br />
it has been reducing gradually<br />
<br />
High Import Tariffs remain a concern and<br />
can discourage foreign investments<br />
N - < I<br />
Reason: Indian tariff rates are higher than the EU average. Thus it would be a comparatively expensive proposition<br />
for technology importers.<br />
Trade Association<br />
SOCIAL<br />
<br />
Wastewater sector does not have a<br />
strong single trade association<br />
Reduced bargaining power and<br />
promotional support to wastewater<br />
companies<br />
N - > I<br />
Reason: Wastewater companies would not have a body that could promote their interest in the short term,<br />
although this has a limited impact on operations<br />
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