CARGO BUSINESS 3-09.indd - ZSSK Cargo

a Mníchove sme sa nestratili
We did not get lost among world´s elite in Moscow and Munich
Železničná spoločnosť Cargo Slovakia (ZSSK CARGO) participated in
two major international fairs in Moscow and Munich as an exhibitor
in April and May. The company presented its services in freight
transportation and in the field of repairs and maintenance of rolling
stock.
Fourteenth annual International Exhibition Transrussia 2009 was
held in Moscow on 21 - 24 April. ZSSK CARGO has participated in
this international trade fair, focusing on transport and logistics, for
the second time. National and multinational companies, operating in
the rail and road transport, presented themselves in the exhibition.
458 exhibitors from 33 countries and 28 thousand visitors from
various parts of the world visited the premises of Moscow Expocentre
and exhibition Transrussia 2009 this year. The total exhibition area
covered 16 thousand square meters.
Exposition of ZSSK CARGO has covered the area of 56 m 2 and it
was presented in corporate colours, with a dominant photograph
of a freight train, which completed a vivid picture of the company´s
character. Open space, subtle colours, active map of Slovakia and
presence of company´s representatives provided the visitors with
pleasant atmosphere for working and informal meetings.
Individual business meetings were particularly in hands of company´s
top management and delegated business managers.
Interest in information was shown not only from potential customers,
but also from the existing ones. In particular, it is necessary to
mention that the meetings with neighbouring railways (MÁV, CD Cargo,
PKP Cargo) were held. The company´s presentation was supported by
a number of promotional materials, made exclusively for the purpose
of this exhibition in Russian language as well as DVD presentation.
At the fair, ZSSK CARGO intended to enhance awareness of the
company in the eastern transport market and to present the company
as the biggest and stable rail carrier in Slovakia. Despite the impact
of the economic crisis, the company wanted to show that, even
under unfavorable circumstances, it was able to provide services in
full extent and in required quality. Negotiations were also focusing
on possibility to expand into new markets and to acquire new
transportations.
Having participated in the exhibition Transrussia 2009, company
ZSSK CARGO is hoping to become more “visible”, to acquire new
customers and in the long run, also to acquire new transportations in
direction West - East and vice versa.
Gates of Munich Transport Logistic 2009 were open from the 12th to
15th of May. The twelfth annual specialized fair, focusing on logistics,
telematics and transport, was visited by approximately 48 thousand
visitors. The exhibition halls provided for presentations of 1 760
companies from 55 countries worldwide. The exhibition was held in
the premises of New Munich Trade Fair Centre.
Company ZSSK CARGO supported its presentation by a number of
promotional materials in English and German. Interesting exposition
and professional and skilled personnel in the stand guaranteed
the quality of provided information. Management as well as
business representatives of the company were involved in business
negotiations.
At the fair Transport Logistic 2009, ZSSK CARGO was presented as
a stable and important rail carrier in the region of central Europe,
ready to engage and get involved in international cooperation in
developing logistics chains of conventional and intermodal transport.
Zuzana KOSOROVÁ, Marketing Section
V Mníchove zaujal stánok ZSSK CARGO návštevníkov aj krátkym vystúpením
známeho hudobného súboru Zlaté husle.
The stand of ZSSK CARGO attracted the attention of visitors by short
performance of a well-known Slovak music group Zlaté Husle.
Obchodné rokovania na Transrussii viedli topmanažéri a vyslaní obchodní
manažéri spoločnosti.
Business negotiations in Transrussia 2009 were conducted by top managers
and delegated trade managers of the company.
Personál ZSSK CARGO, ktorý zabezpečoval zázemie stánku na výstave
Transrussia 2009 v Moskve.
ZSSK CARGO personnel, providing for pleasant environment in the stand in
exhibition Transrussia 2009 in Moscow.
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