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Jan 2013 - S.P. Jain Institute of Management and Research

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Rainbow colours <strong>of</strong> innovation<br />

December 11, 2012<br />

Mr. Rajan Venkateswaran, General<br />

Manager - AMS Delivery, Bristlecone,<br />

addresses PGDM participants<br />

Mr. Rajan Venkateswaran, General Manager - AMS<br />

Delivery at Bristlecone spoke on 'Managing Customer<br />

Expectations' in a guest lecture attended by PGDM 1st<br />

<strong>and</strong> 2nd year students at SPJIMR. Headquartered in<br />

Silicon Valley, Bristlecone is a leader in strategy <strong>and</strong><br />

business process consulting, systems implementation<br />

<strong>and</strong> integration, outsourced business services in Supply<br />

Chain <strong>Management</strong> <strong>and</strong> is present in four Indian cities<br />

namely – Bengaluru, Mumbai, Pune <strong>and</strong> Noida.<br />

After a brief introduction <strong>of</strong> the company, Mr.<br />

Venkateswaran talked about the general processes in<br />

place at Bristlecone. He went on to brief the<br />

participants about the predominant projects h<strong>and</strong>led<br />

by the company in supply chain management, the<br />

alliance with SAP <strong>and</strong> Oracle products <strong>and</strong> how<br />

customer satisfaction drives the business at Bristlecone.<br />

Mr. Venkateswaran also gave insights on the client<br />

processes at Bristlecone <strong>and</strong> shared some <strong>of</strong> his<br />

personal experiences with the students.<br />

The last part <strong>of</strong> the presentation was about “Customer<br />

Expectation <strong>Management</strong>” where Mr. Venkateswaran<br />

spoke about how Bristlecone adds value to the<br />

customers' businesses <strong>and</strong> the challenges they face as<br />

a support team.<br />

Sptember 29, 2012<br />

Importance <strong>of</strong> Inflation Expectation<br />

Mr. Deepak Mohanty, Executive Director, RBI spoke to<br />

the students <strong>of</strong> PGDM, PGPM <strong>and</strong> PGCIM at SPJIMR in<br />

a guest lecture on the 'Importance <strong>of</strong> Inflation<br />

Expectations'. The lecture saw Mr. Mohanty emphasise<br />

the point that the central bank gives due importance to<br />

inflation expectations while formulating monetary<br />

policy.<br />

He gave insights on the different surveys conducted by<br />

RBI <strong>and</strong> other organisations on inflation expectations.<br />

“Over the years, these surveys have moved from<br />

qualitative to quantitative, removing subjectivity <strong>of</strong> the<br />

data as far as possible. Also, the time frame surveyed<br />

has moved from 'the next three months' to 'the next<br />

year', thus smoothening out the impact <strong>of</strong> smaller<br />

events,” he said.<br />

He mentioned that inflation expectation, which was on<br />

an average less than 5% during the period 2007-<br />

2008, has increased to more than 7% in 2012-<strong>2013</strong>.<br />

He suggested that the survey should be extended to<br />

semi-urban <strong>and</strong> rural areas, <strong>and</strong> also discussed the<br />

idea <strong>of</strong> inflation indexed bonds.<br />

‘You can never lose in business', says Pr<strong>of</strong><br />

Sunil H<strong>and</strong>a at SPJIMR's 'Laboratory in<br />

Entrepreneurial Motivation'<br />

Dr. Sunil H<strong>and</strong>a, a pr<strong>of</strong>essor at IIM Ahmedabad <strong>and</strong> a<br />

motivational speaker on entrepreneurship, stirred the<br />

participants at SPJIMR at a 'Laboratory in<br />

Entrepreneurial Motivation' workshop organised by<br />

the Entrepreneurship Committee. His straightforward<br />

approach to entrepreneurship struck a chord with the<br />

students, when he talked about defying the established<br />

paradigms <strong>of</strong> placements <strong>and</strong> seven figure salaries.<br />

With numerous anecdotes <strong>of</strong> his students who have<br />

established multimillion dollar enterprises, he showed<br />

the good, the bad<br />

<strong>and</strong> the ugly side <strong>of</strong><br />

entrepreneurship.<br />

His first message to<br />

the audience was<br />

to ”never jump the<br />

gun”. He said that<br />

an entrepreneur<br />

should choose a<br />

field that he or she<br />

desires. But it is<br />

v i t a l t o g a i n<br />

knowledge about the<br />

sector <strong>and</strong> the industry. Pr<strong>of</strong> H<strong>and</strong>a gave the example<br />

<strong>of</strong> his own pharmaceutical company. Being an<br />

electrical engineer, he had little idea <strong>of</strong> the pharma<br />

industry when he started out. But the drive to learn<br />

made it possible. He then advised the audience to<br />

always start with the manageable <strong>and</strong> to remain<br />

mindful <strong>of</strong> the cutbacks one needs to put in place when<br />

starting a business.<br />

Pr<strong>of</strong> H<strong>and</strong>a emphasised how work ethics serve as the<br />

primary source <strong>of</strong> credibility <strong>and</strong> motivation for<br />

customers as well as employees. He said if we destroy<br />

the milieu that we grow in or if we do not gain respect<br />

from what we do, it is not worth doing.<br />

He wrapped up the session with a very strong<br />

message: “You can never lose in business”. He<br />

elaborated his statement by saying that if one keeps an<br />

eye on the market trends <strong>and</strong> customer reviews <strong>and</strong><br />

makes rational decisions based on the same, there is<br />

little chance one loses in an entrepreneurial venture.<br />

15

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