Global Players from Emerging Markets: Strengthening ... - Unctad
Global Players from Emerging Markets: Strengthening ... - Unctad
Global Players from Emerging Markets: Strengthening ... - Unctad
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Amount ($ millions)<br />
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Figure 2. Korean OFDI flows, by region, industry and firm size, 1981-2004<br />
Figure 2-1. Amount by region ($ millions) Figure 2-2. Amount by Industry ($ million)<br />
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Sources: Figure 1-1, 1-2, and 1-3 complied <strong>from</strong> the Export-Import Bank of Korea (www.koreaexim.go.kr) and Figure 1-4<br />
<strong>from</strong> UNCTAD (2004).<br />
firms invested more in services, wholesale/retail and<br />
mining activities (figure 3). About 40 per cent of the<br />
Korean SMEs have specific plans for OFDI in the<br />
near future as compared with only 15 per cent for<br />
large Korean firms (table 1).<br />
Cross-border merger and acquisition (M&A) is<br />
not a major market entry mode in the internationalization<br />
activities of Korean firms. There are, however,<br />
some prominent cases of M&A purchases made by<br />
Korean firms and most relate to access to natural<br />
resources and technology. For instance, Korea’s<br />
leading Internet company, Daum Communication<br />
Corp., bought Lycos Inc. (United States) for $100<br />
million in 2004 to access its technology. 72<br />
C. Drivers and motivations<br />
General Trend. Export promotion and cheap<br />
labour factors were major motivations for Korean<br />
OFDI (figure 4). Saturated market at home, cost<br />
disadvantage and competition were among the key<br />
drivers. Korean firms also invested abroad to access<br />
72 Hankyoreh Newspaper, 30 August 2004.<br />
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Year<br />
Figure 2-3. Amount by firm size ($million)<br />
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Year<br />
Asia<br />
North<br />
America<br />
Central<br />
& Latin<br />
America<br />
Europe<br />
Large<br />
TNCs<br />
S-M<br />
TNCs<br />
Etc<br />
Amount ($ millions)<br />
No.ofcases<br />
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Figure 2-4. No. of projects by firm size<br />
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CHAPTER VIII 95<br />
Manufacturing<br />
Wholesales<br />
/Retail<br />
Service<br />
Mining<br />
to natural resources (POSCO, Samsung Corporation),<br />
markets (Woori Bank) and strategic assets through<br />
M&As (LG Electronics, Hyundai Electronics,<br />
Samsung Electronics). 73 OFDI motivations in terms<br />
of region and firm size vary (figure 5). Korean firms<br />
that invest in Asia tend to seek low cost labour to<br />
reduce production cost (MOCIE 2002). Korean OFDI<br />
to North America and Europe were generally either<br />
market-seeking, which includes supporting trade<br />
channels, overcoming trade barriers and strategic<br />
assets-seeking, such as technology and R&D. There<br />
are interesting differences in investment behaviour<br />
and motivations between large firms and SMEs. The<br />
latter are more concerned with reducing production<br />
costs to maintain competitiveness while the former are<br />
more market-seeking (figure 5-2). This difference can<br />
be explained by the fact that most of the large firms<br />
have already invested abroad to reduce production<br />
costs and the recent trend is to seek new markets to<br />
sell their products.<br />
73 Samsung Electronics Co. (http://www.sec.co.kr); LG Electronics<br />
(http://www.lge.com); POSCO (http://www.posco.com);<br />
Samsung Corporation (http://www.sams.com).<br />
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Large<br />
TNCs<br />
S-M<br />
TNCs<br />
Etc