FinPilot2 Final Report – User Acceptance of Mobile TV Services ...

Figure 6-2. On the left is the service menu of Elisa TV channel and on the right is the main view of the
Jukebox service
The Jukebox service was a prototype of a music store from which the user could buy
songs by different artists. During the test period, the service was not functioning in
any other way than browsing through the pages, no real buying was implemented.
The Jukebox service, as all the other services, was launched from the service menu
of Elisa TV channel by pressing the phone’s navikey. When using the service for the
first time the Jukebox service was downloaded and installed in the phone memory
as it was filecasted over the DVB-H broadcast. After the installation the service was
launched from the service menu.
Figure 6-3. Elisa TV SMS & MMS Chat view
Using the service was quite straightforward - navigating and selecting with the
navikey and using the menu and additional commands like Cancel with the soft
keys.
The Chat service was implemented with pre-filled SMS & MMS messages (the
correct number where to send it and some templates for MMS messages).
49