You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
Give me Heineken<br />
In December 2008, <strong>Delaware</strong> <strong>North</strong> opened<br />
in Newark Liberty International Airport its<br />
first Heineken Lounge. The airport now<br />
boasts one of the best airport bars in the<br />
country, according to ForbesTraveler.com.<br />
<strong>Delaware</strong> <strong>North</strong> leveraged the international<br />
brand to create a premium, welcoming<br />
experience for the millions of travelers who<br />
stream through the airport each year. The<br />
moodily lit, nightclub-quality bar is outfitted<br />
with white-leather couches and features,<br />
naturally, the Netherlands’ favorite beer on tap.<br />
In addition, travelers can enjoy other libations,<br />
premium snacks and light tapas-style meals.<br />
<strong>Delaware</strong> <strong>North</strong> keeps the music alive in Austin<br />
Austin-Bergstrom International Airport has<br />
become well-known for the live music it has<br />
featured for more than a decade, with area<br />
bands of all genres entertaining travelers and<br />
celebrating the city’s rich musical heritage.<br />
But when the airport’s music program was<br />
suddenly jeopardized by the pullout of a major<br />
sponsor, <strong>Delaware</strong> <strong>North</strong> stepped in to plug<br />
the funding gap. The airport’s main venues for<br />
live music are <strong>Delaware</strong> <strong>North</strong>-operated Ray<br />
Benson’s Roadhouse, Lefty’s Bar & Grille, Earl<br />
Campbell’s Sports Bar and Waterloo Records/<br />
Austin City Limits.<br />
Since it was introduced in 1999, the airport’s<br />
music program has grown from two to 11<br />
shows per week. In addition, when the airport<br />
celebrated its 10th birthday in 2009, <strong>Delaware</strong><br />
<strong>North</strong> provided free birthday cake, live music and<br />
discounted concessions for all ticketed guests.<br />
And the airport and <strong>Delaware</strong> <strong>North</strong> will<br />
continue making beautiful music together for<br />
some time to come. In December 2009, the<br />
airport gave the company contract extensions<br />
for both food and beverage, and retail<br />
operations, as well as four additional locations.<br />
We can handle it<br />
At Newark Liberty International Airport,<br />
<strong>Delaware</strong> <strong>North</strong>’s performance in transitioning<br />
one airport concept helped the company win<br />
the right to develop another in an unused<br />
airport space.<br />
The airport awarded <strong>Delaware</strong> <strong>North</strong> the<br />
opportunity to operate an A&W Root<br />
Beer stand after the company completed the<br />
successful turnover of a Seattle’s Best coffee<br />
concept to a Jake’s Coffeehouse. The company’s<br />
efforts impressed the airport and helped earn<br />
the additional opportunity.<br />
31
Change language