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36<br />
Looking ahead, <strong>Delaware</strong> <strong>North</strong> Companies<br />
International is exploring additional<br />
opportunities in the travel hospitality,<br />
sports venue and other key company sectors<br />
in countries in which it currently operates,<br />
as well as in new markets in Europe and Asia.<br />
Planes, trains and hospitality<br />
<strong>Delaware</strong> <strong>North</strong> entered the U.K. travel<br />
hospitality sector in 2009 in a big way,<br />
debuting concepts in three major airports<br />
and a railway station.<br />
Caffé Cucina opened in June 2009 in London’s<br />
Euston Railway Station, while En Toast opened<br />
in July in Gatwick Airport. A third concept –<br />
The Dining Street Restaurant – opened in<br />
Heathrow Airport in October. <strong>Delaware</strong> <strong>North</strong><br />
opened a restaurant, and an ice cream and<br />
crepe bar in Scotland’s Edinburgh Airport<br />
in early 2010.<br />
<strong>Delaware</strong> <strong>North</strong> was able to penetrate the highly<br />
competitive market by developing concepts that<br />
meet the branding needs of clients, especially<br />
tailoring concepts to promote the character<br />
of specific travel sites and the changing tastes<br />
of consumers.<br />
Bigger and bigger down under<br />
Even by <strong>Delaware</strong> <strong>North</strong> standards, the Australian<br />
Open Grand Slam of the Asia Pacific has become<br />
a massive hospitality and catering undertaking.<br />
Temperate weather and exceptional tennis<br />
and food helped the Australian Open set an<br />
attendance record in January 2010 when<br />
653,860 people came through the gates. The<br />
previous record, set in 2008, was 50,000 less.<br />
The 2010 tournament twice posted the world’s<br />
highest-ever Grand Slam combined day/night<br />
attendance, with 77,043 fans attending Jan. 23,<br />
11,000 more than the previous record.