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Group Education Manual - Peace Corps Wiki

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11.10ObjectivesTimeOne-on-One Discussions/Peer Outreach1. To discuss strategies for reaching men through peer outreach30 minutesMaterials • Flipchart and markersFacilitator’sNoteStepsWhen doing this activity, it important to emphasize the following to participants: malegender norm transformation involves deep cultural changes, focusing on questioningcurrent and/or harmful gender norms. Indeed, such transformation takes time.However, one-on-one discussions among friends and relatives are often part of themost successful intervention in reaching men. Thus, it is vital to have communitychange agents work with men via informal social settings. For example, talking tomen at weddings, funerals, bars, and sports fields has been a very effective strategyand is gaining momentum for a community movement. This is how social changehappens.1. Begin by asking the group to brainstorm the places men gather in their community.List the locations and add the following, if not mentioned:• Workplaces• Schools• Youth Clubs• Sports Clubs/<strong>Group</strong>s• Weddings/Funerals/Family Events• Faith Communities• Bars/Clubs/Tea Circles• Markets2. Once the list has been generated, ask if any of the group has had experienceconducting peer outreach programs to men/boys in such settings. Ask those whohave conducted peer outreach to share their experiences, highlighting some strategiesthey used to reach men.3. Next, ask participants to find a partner and brainstorm strategies that would beeffective in reaching men in such settings.4. After 10 minutes, go from one team to the next, asking each for a strategy theydeveloped that hasn’t yet been mentioned. Once you list all the strategies, ask thegroup the following questions:• Do you think peer outreach is an effective way to reachmen? Why?• What did you learn from this exercise?120

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