Conference Program - CASE

S U N D A YSunday 2:15-3:30 p.m. Sunday 2:15-3:30 p.m. Sunday 2:15-3:30 p.m.ALUMNIRegional Programming:Engaging Rogue ClubsSheraton Ballroom I — Level 4As alumni scatter around the globe, manyalumni offices target regional clubs to keepconstituents connected in a givengeographic area. How do offices handle theregional club that never gets around tooffering events? What about the club thatwants to do too much? Discuss managing ahealthy regional program.— Paul Wolansky, Director of AlumniOutreach and Education, Oberlin CollegeALUMNIStudent Engagement:Your Future Alumni VolunteersSheraton Ballroom II — Level 4Current students are tomorrow’s alumni.Waiting until they graduate to startcultivating them is a missed opportunity.Hear about programs that connect studentswith alumni, how those programs helptransition students into the alumnipopulation and how these efforts will resultin higher levels of alumni engagement.— Nikki Mazelin, Director of Alumni andParent Programs, Butler UniversityALUMNIBenchmarking Alumni Programs:Show Your Institution howValuable you areSheraton Ballroom III — Level 4To stay connected to your alumni and toensure that you are staying competitive,alumni relations professionals must makesure they are familiar with current trends.Benchmarking and researching otherinstitutions enables alumni professionals touse the data they collect to better positionthemselves within the institution and state.— Pat Regan, Director of Development,Oregon Health and Science University— Rob Shoss, University Sector, ManagingPartner, Alumni Attitute StudyCOMMUNICATIONSEmerging Issues in HigherEducation: What are They andHow Should Your Institution TalkAbout Them?Michigan Room— Level 2Rising tuition, access, diversity, campussafety, technology, student loans,institutional research. These are just someof the hot topics confronting highereducation today. Join Scott Jaschik, editorand founder of Inside Higher Ed, as hediscusses emerging issues facing collegesand universities. Jaschik will also offer tipson how communications professionals andothers can address these issues withcampus administrators, faculty and staff,prospective students, alumni and the media.— Scott Jaschik, Editor, Inside Higher EdCOMMUNICATIONSExecutives in AdvancementGo for the Gold:Branding on a ShoestringSuperior Room— Level 2Using only internal resources and operatingwith an extremely limited budget, theUniversity of Central Missouri earned anational CASE Circle of Excellence GoldAward in institutional branding. In this fun,fast-paced session, you’ll gain insights intocreating and executing a research-basedbranding campaign with university-wideintegration.— Jeffery B. Morris, Director of UniversityRelations, University of Central MissouriDEVELOPMENTBest Annual Fund PracticesChicago Ballroom VIII — Level 4Find out what is needed to develop aproductive and effective annual givingprogram. Discover about planning, settingreal goals, techniques, performanceexpectations, monitoring progress, usingvolunteers and reporting outcomes.— Greg Bader, Director of the Annual Fund,Denison University— Tip Hosack, Director, The Oberlin Fund,Oberlin CollegeDEVELOPMENTWomen and Philanthropy:New Trends, Key IssuesChicago Ballroom IX — Level 4Women’s philanthropy has lead new trendsin development over the past twenty yearsincluding the increase in the relationshipbuilding model of development. What willbe the role of women in the philanthropiclife of the nation over the next decade?With women making up more than 55percent of student bodies today, how willthis increase affect our developmentoperations? How can we better engagewomen in the life our our institutions?— Martha Taylor, Vice President,University of Wisconsin Foundation— Sondra Shaw-Hardy, Co. founderWomen’s Philanthropy Institute, Centeron Philanthropy, Indiana UniversityDEVELOPMENTHot Topics in the Law of HigherEducation DevelopmentChicago Ballroom X — Level 4Explore current and important legal issuesimpacting fundraising in higher education.Specific topics will include the impact ofthe Pension Protection Act of 2006, noncashgifts, planned giving, dealing withdonor restrictions, charitable pledges,donor advised funds, gift receipts,protecting donor privacy, development forfraternities, charitable endowments,scholarship program guidelines and more.Questions will be encouraged.— Philip Purcell, Vice President forPlanned Giving and EndowmentStewardship, Ball State UniversityFoundationDevelopment track sponsored by:2007 CASE V Conference 23 www.casefive.org