Conference Program - CASE

M O N D A YA T - A - G L A N C EMondayMonday Emphasis Sessions7:30-9 a.m. Continental Breakfast FREE!Resource Center — Level 18-9 a.m. RoundtablesResource Center — Level 19:15-10:30 a.m. Emphasis Sessions10:30-11 a.m. Refreshment Break FREE!Resource Center — Level 111 a.m.-12:15 p.m. Emphasis Sessions12:15-1:45 p.m. Committee on Opportunityand Equity (COE) FellowshipLuncheon(Pre-registration required)Columbus Room A/B —Level 312:15-1:45 p.m. Independent SchoolsLuncheon(Pre-registration required)Colorado Room — Level 212:15-1:45 p.m. Two-Year/CommunityCollege Luncheon(Pre-registration required)Mayfair Room— Level 212:30-1:30 p.m. RoundtablesResource Center — Level 12-3:15 p.m. Emphasis Sessions3:15-3:45 p.m. Refreshment Break FREE!Resource Center — Level 13:45-5 p.m. Emphasis Sessions5-6:30 p.m. COE Multicultural ReceptionSuite 30016-10 p.m. ‘CASE V Night on the Town’Boat Cruise(Pre-registration required)Odyssey, Board at Navy PierALUMNI9:15-10:30 a.m.Faculty and Alumni Relations WorkingTogetherSheraton Ballroom I — Level 4Dues Paying ProgramsSheraton Ballroom V — Level 4Etiquette: Is That Fork for Salad, Dessertor Poking Your Neighbor?Sheraton Ballroom III — Level 411 a.m.-12:15 p.m.Alumni Travel ProgramsSheraton Ballroom I — Level 4Alumni Relations and ComprehensiveCampaignsSheraton Ballroom V — Level 4Alumni Relations: A Complex BusinessSheraton Ballroom IV— Level 42-3:15 p.m.Creating Diverse Populations ThroughAlumni Relations: Creating a Business Casefor Affinity GroupsSheraton Ballroom I — Level 4The Future of HomecomingSheraton Ballroom V— Level 4Alumni Associations and Foundation BoardsWorking TogetherSheraton Ballroom IV— Level 43:45-5 p.m.How to Build an Alumni Center: FromSelling the Administration to Hosting theEventsSheraton Ballroom V— Level 4Athletics and Alumni:They Both Need Each OtherSheraton Ballroom IV — Level 4What’s Up for Tomorrow: The Commissionon Alumni RelationsSheraton Ballroom I — Level 4COMMUNICATIONS9:15-10:30 a.m.Why Print in an e-Age?Michigan Room — Level 2The Reality of TV and Film on CampusTodaySuperior Room — Level 211 a.m.-12:15 p.m.Generation Digital: Photography, UniversityMarketing and Young People who KnowEverything When it Comes to PicturesMichigan Room — Level 2Right Brain/Left Brain: Working with theCreative StaffSuperior Room — Level 250 Marketing Mistakes and How to AvoidThem on Your CampusSheraton Ballroom II — Level 42-3:15 p.m.Differentiate to Thrive: Effective PositioningStatementsMichigan Room — Level 2The Communicator and the Gift OfficerShould be Friends: A Model for PartnershipSuperior Room — Level 23:45-5 p.m.Developing, Implementing, and Testing aCampus Crisis Communications PlanMichigan Room — Level 2Tried and True: Testing and Evaluating YourCampaign CommunicationsSuperior Room — Level 2Vodcasting (Video Podcasting) as a StudentRecruitment ToolHuron Room — Level 22007 CASE V Conference 32 www.casefive.org