Deliverable D 1.3 RESULTS OF META-ANALYSIS ... - cast-eu.org

Campaigns and awareness raising strategies in traffic safety — Deliverable D-1.1Table 7.48 Overall effects of mass-media campaigns on accidents according to deliverymedia used in campaign. Results are given after accounting for publication bias. Each overalleffect is based on n individual effects (excluding any artificial effects generated by trim-andfill).campaigns using mediumcampaigns not using mediummediumeffect(%)95%confidenceinterval (%)nSig.?(p < 0.05)effect(%)95%confidenceinterval (%)nSig.?(p < 0.05)television -6 (-11;-2) 95 yes -20 (-33; -5) 10 yesradio -7 (-12;-2) 81 yes -15 (-23;-7) 24 yesnewspaper -13 (-17;-9) 81 yes +0 (-10;+12) 23 noposters -14 (-19; -8) 42 yes -4 (-11;+2) 61 nobillboards -14 (-19; -8) 24 yes -5 (-10;-1) 77 yesleaflets -11 (-16; -5) 36 yes -6 (-12;-0) 67 yesvideo, dvd -14 (-23; -5) 10 yes -5 (-10;-0) 93 yescinema -7 (-17;+5) 8 no -5 (-25;-0) 95 nopersonal -11 (-20;-2) 20 yes -4 (-9;+2) 83 noTable 7.49 Overall effects of mass-media campaigns on seatbelt use according to deliverymedia used in campaign. Results are given after accounting for publication bias. Each overalleffect is based on n individual effects (excluding any artificial effects generated by trim-andfill).campaigns using mediumcampaigns not using mediummediumeffect(%)95%confidenceinterval (%)nSig.?(p < 0.05)effect(%)95%confidenceinterval (%)nSig.?(p < 0.05)television +18 (+10;+26) 47 yes +24 (+8;+41) 17 yesradio +20 (+14;+27) 44 yes +48 (+28;+71) 20 yesnewspaper +21 (+14;+29) 60 yes +4 (-8;+17) 4 noposters +12 (+2;+23) 39 yes +36 (+26; +46) 27 yesbillboards +23 (+12;+34) 19 yes +18 (+8;+28) 47 yesleaflets +16 (+9;+23) 43 yes +40 (+26; +55) 23 yesvideo, dvd +32 (+6; +65) 5 yes +19 (+12;+27) 61 yescinema +10 (+2; +17) 8 yes +22 (+14;+30) 58 nopersonal +19 (+7;+32) 18 yes +19 (+10;+28) 48 yes94