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A ?kodA year in review - Skoda Auto

A ?kodA year in review - Skoda Auto

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Highlights 20120708 09July 5 A successful five <strong>year</strong>s <strong>in</strong> Ch<strong>in</strong>a —ŠKODA celebrates five <strong>year</strong>s of successfulautomobile production <strong>in</strong> Ch<strong>in</strong>a. 60 monthsafter the start of production of the ŠKODAOctavia at Shanghai Volkswagen (SVW),the Czech manufacturer can be proud of itsimpressive performance <strong>in</strong> Ch<strong>in</strong>a, with thedelivery of around 750,000 vehicles acrossthe country. Ch<strong>in</strong>a is the largest s<strong>in</strong>glemarket of ŠKODA AUTO and accounts foraround 25 per cent of global ŠKODA sales.The current number of roughly 400 localŠKODA dealerships is set to <strong>in</strong>crease tomore than 600 over the medium term.August 23 Start of series production forŠKODA Rapid — ŠKODA launches productionof the new ŠKODA Rapid compactsedan at its ma<strong>in</strong> plant <strong>in</strong> Mladá Boleslav.Its youngest model series will be <strong>in</strong>troducedonto the European markets from October.September 24 ŠKODA Rapid premieresat Paris Motor Show — The ŠKODA Rapidmakes its world debut at the Paris MotorShow. This is the first time a ŠKODA thatfully reflects the brand’s new design languagevehicle is presented to the generalpublic. The ŠKODA Rapid will play an importantrole <strong>in</strong> the ŠKODA growth strategy:Country-specific versions make it a particularlyattractive prospect for Europe and thegrowth markets of India, Ch<strong>in</strong>a and Russia.July 9 Presentation of ŠKODA Rapid <strong>in</strong>Bratislava — ŠKODA presents its new modell<strong>in</strong>e, the ŠKODA Rapid compact sedan, forthe first time <strong>in</strong> Vienna and Bratislava. Thenew member of the ŠKODA model family ispositioned between the ŠKODA Fabia andthe new ŠKODA Octavia. An attractive car forthe whole family, the ŠKODA Rapid will representthe ŠKODA brand <strong>in</strong> the fast-grow<strong>in</strong>gcompact segment.July 12 Record deliveries <strong>in</strong> first half of2012 — ŠKODA sets a new record <strong>in</strong> the firsthalf of 2012: Worldwide customer deliveriesrose 8.4 per cent between January andJune 2012 to just over 493,000 units (from454,700 units <strong>in</strong> the first half of 2011).July 27 Intensive construction dur<strong>in</strong>gworks holidays — As part of its growthstrategy, ŠKODA AUTO is expand<strong>in</strong>g andmodernis<strong>in</strong>g its three Czech plants dur<strong>in</strong>gworks holidays. The ma<strong>in</strong> plant <strong>in</strong> MladáBoleslav is busy prepar<strong>in</strong>g the ramp-up ofnew ŠKODA models, while the Vrchlabí plant<strong>in</strong> Northern Bohemian is gear<strong>in</strong>g up for productionof the DQ200 dual clutch transmission.The Kvas<strong>in</strong>y factory is also undergo<strong>in</strong>gmodifications to its body shop, pa<strong>in</strong>t shop,assembly and other areas.August 24 Special ŠKODA Yeti modelpresented <strong>in</strong> Moscow — The specialedition ŠKODA Yeti Sochi debuts at theMoscow International Motor Show. Withall-wheel drive, a high-performance eng<strong>in</strong>eand seven-speed dual clutch automatictransmission, this version was speciallydeveloped to cope with the often extremeroad conditions and terra<strong>in</strong> <strong>in</strong> the Russianmarket. The special model was named afterthe city of Sochi on the Black Sea, which willhost the 2014 W<strong>in</strong>ter Olympic Games.September 25 ŠKODA builds new eng<strong>in</strong>etest<strong>in</strong>g centre — An important milestone <strong>in</strong>eng<strong>in</strong>e development at ŠKODA: The foundationstone is laid for a new eng<strong>in</strong>e test<strong>in</strong>gcentre with 21 new eng<strong>in</strong>e and componenttest<strong>in</strong>g bays. As part of its growth strategy,ŠKODA is <strong>in</strong>vest<strong>in</strong>g more than EUR 34million <strong>in</strong> the expansion of its exist<strong>in</strong>g Technologyand Development Centre <strong>in</strong> Česana,close to corporate headquarters <strong>in</strong> MladáBoleslav. This is one of the largest development<strong>in</strong>vestments <strong>in</strong> the Czech Republiccurrently. The first phase of constructionwill be completed <strong>in</strong> late 2013.38 2012 – A Škoda <strong>year</strong> <strong>in</strong> <strong>review</strong>

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