Radio evolution - ICS - Universidade do Minho

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Maria del Pilar Martínez-Costa; Elsa Moreno & Avelino AmoedoReferencesLarrondo, A.nand Larrañaga, J. (2010). “Cadena SER: entre la digitalización y la convergencia”, in López García, X.and Pereira Fariña, X. (Coord.). Convergencia digital. Reconfiguración de los medios de comunicación enEspaña. Santiago de Compostela: Universidad de Santiago de Compostela, pp. 305-312Martínez-Costa, M. P. (2011). “La nueva organización de la producción”, in Ortiz Sobrino, M. A. and López Viñuales,Radio 3.0. Una nueva radio para una nueva era. Fragua: Madrid, pp. 123-140Orihuela, J. L. (2011). Claves de periodismo digital. Madrid: Ediciones Anaya MultimediaOrihuela, J. L. (2011). Mundo Twitter. Barcelona: Alienta editorialSalaverría, R. and Negredo, S. (2008). Periodismo integrado: convergencia de medios y reorganización de lasredacciones. Barcelona: Sol90 MediaSalaverría, R. (2010). “Estructura de la convergencia”, in López García, X. and Pereira Fariña, X. (Coord.).Convergencia digital. Reconfiguración de los medios de comunicación en España. Santiago deCompostela: Universidad de Santiago de Compostela, pp. 27-40Salaverría, R.; García Avilés, J.; Masip Masip, P. (2010). “Concepto de convergencia periodística”, in López García, X.and Pereira Fariña, X. (Coord.). Convergencia digital. Reconfiguración de los medios de comunicación enEspaña. Santiago de Compostela: Universidad de Santiago de Compostela, pp.41-64132 | ECREA: Radio Evolution: technology, content, audiences – conference 2011
Oliveira, M.; Portela, P. & Santos, L.A. (eds.) (2012)Radio Evolution: Conference ProceedingsSeptember, 14-16, 2011, Braga, University of Minho: Communication and Society Research CentreISBN 978-989-97244-9-5Digital radio in Brazil: analysis of an unfinisheddebateCARLOS EDUARDO ESCH & NÉLIA DEL BIANCOUniversity of Brasíliacaduesch@hotmail.com / nbianco@uol.com.brAbstract:Government and radio broadcasting stations have been debating the model of digital transmissionto be adopted in Brazil, without having come to a consensus. The impasse is related to thetechnological characteristics of the available systems (HD Radio, DRM, and DAB) that are notintegrally adaptable to the model of radio broadcasting, to the regulatory laws, and to the rules ofthe radio market in the country. Tests done with HD Radio revealed that the digital system doesnot provide the same coverage as a quality analogical AM radio. Other aspects are the technicalconditions of the Brazilian broadcasting stations and their adaptability to a digital system: 37% ofthem still function with valve transmitters, most of them being between AM commercial and publicradios. As they are broadcasting stations with few resources for investment in transistorizedequipment, it will be necessary to create public policies of incentive for digitalization, which wouldcollaborate to the sustainability of the sector. The data are integrated into national research, basedon a sample of 750 stations, which corresponds to 96.42% of the profile of the Brazilian radiomarket.Keywords: radio broadcasting, digitalization, communication policy“...friends, I can tell you of the last 30 years. The years to come... humm, we do not know anything.”“..Right now we do not have any view of the future...”“...I see the radio as the unknown in the face of such significant changes for the future and the little orientation thatwe have in the present… after all, how do we prepare for it?...”(Testimonies of radio broadcasters about the digitalization of the radio in Brazil)Throughout the last two decades, there has been a growing of a consensus within the radio broadcastingmedia on the imperative necessity to digitalize sound radio broadcasting, as a strategy that will allow for itsintegration into the new multimedia profile that should emerge from the incessant marching towards aconvergence. This true combination of techniques implies sensitive changes in production, commercialization, anddistribution of information and communication services. It will mean making the same information available ondifferent network platforms (mobile phones, Internet) in different languages (text, image, sound) and in differentmodes of interactivity. This also means altering the logic of how the mediatic industries operate, namely, the formof how they process and distribute information and entertainment to the public of these media.ECREA: ‘Radio Evolution: technology, contents, audiences – conference 2011 | 133
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The development of the news-informa
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Music as mass consume in the web ra
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media, radio opened channels for di
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Luís BonixeWe analyzed the Faceboo
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Luís BonixeFinally, social network
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Luís BonixeMethodologyThe purpose
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Luís BonixeNews isbroadcast ontrad
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Luís BonixeMayfiled, Anthony (2008
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Tiziano Boninibody of the radio med
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Tiziano BoniniCase history #1: RaiT
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Tiziano BoniniPodcasts are easy to
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Tiziano BoniniSocial media Manifest
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Tiziano BoniniVol. No. 51 Issue No.
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Teresa Piñero-Otero & Fernando Ram
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Lawrie Hallettregulatory frameworks
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Lawrie Halletttend to remain somewh
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Lawrie Hallettduplicate that carrie
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Lawrie HallettNevertheless, given t
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Lawrie Hallett48 | ECREA: Radio Evo
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Susana Herrera Damas & José Luís
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Título del ejePercentageMaria Guti
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Maria Gutiérrez; Xavi Ribes; Josep
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CorporativaFlaix matíInteractuaCor
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Pierre BélangerThe Canadian Radios
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Local broadcasters in the convergen
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Oliveira, M.; Portela, P. & Santos,
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The ways of participation. The volu
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Influences of Political Economy on
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Euranet: a Case of Study of Pan-Eur
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Part II :ContentChapter 3 | New rad
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Changes in Patterns of contemporary
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The French highway radio: a model f
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Band FM of Journalism of São Paulo
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Radiographing an ‘Expatriate’ S
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Radio today: the risks of the past
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Romeo in love: a community format i
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Creativity: the key to creating suc
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Advertising characteristics and str
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Description and analysis of adverti
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Chapter 4 | Non-Linear discourseand
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Radio - the forgotten medium or use
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One Half of the Story: Radio Drama,
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Formal or informal ‘you’? ‘Vo
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Democratic barricades: the presence
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Part II :AudiencesChapter 5 | New M
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Measuring Community Radio Audiences
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‘I know exactly who they are’:
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Chapter 6 | Radio Globalizationand
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The Radio’s afterlife. Three sphe
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Radio and the Web: BBC radio as a n
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University radio stations in Brazil
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Brazilian Auditorium Programs and Q
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Breaking Radio Boundaries: a new en
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Part II :IdentityChapter 7 | Identi
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Internet radio as a mean to constru
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Free, Pirate, Community - the repre
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Radio, Citizenship and Social Ident
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The German-speaking radio in Silesi
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Basque and Gael speaking radio jour
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Antonio AdamiThe radio in Brazil wa
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Antonio AdamiFigure 1: Relação da
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Antonio Adamipublished in February
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Antonio Adami1929 - São PauloPRB-9
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Antonio Adamione big auditorium and
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