TANZANIA TOURISM SECTOR SURVEY - Bank of Tanzania

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LIST OF TABLESTable 1.1: Domestic Visitors by Tourist Attractions.................................. 2Table 1.2: Tourist Arrivals by Country...................................................... 3Table 2.1(a): Top 15 Source Markets to Tanzania......................................... 5Table 2.1(b): Top 15 Source Markets to Zanzibar......................................... 6Table 2.2(a): Proportion of Visitors by Country of Residence andTravel Arrangement.................................................................. 8Table 2.2(b): Proportion of Visitors by Travel Arrangement andPurpose of Visit....................................................................... 8Table 2.2(c): Purpose of Visit by Country under the Package Tour Arrangement 9Table 2.2(d): Purpose of Visit by Country under the Non-packageTour Arrangement................................................................... 10Table 2.3: Number of Respondents by Age Group................................... 10Table 2.4: Interviewees by Purpose of Visit and Age Group...................... 14Table 2.5: Purpose of Visit by Country (in Percentage)............................. 15Table 2.6(a): Average Length of Stay of Visitors to Tanzania......................... 16Table 2.6(b): Average Length of Stay of Visitors to the Tanzania Mainland... 17Table 2.6 (c): Average Length of Stay to Zanzibar for the Top 15 Countries.. 18Table 2.7: Average Length of Stay by Purpose of Visit for Tanzania......... 19Table 2.8: Number of Visitors by Departure Points.................................. 21Table: 2.9: Average Holiday Visitor’s Expenditure per Night(Top 15 Source Markets)......................................................... 23Table 2.10: Percentage Distribution of Tourists’ Expenditure by Category 24xi
LIST OF CHARTSChart 2.1: Travel Arrangement.................................................................. 7Chart 2.2: Visitors by Gender.................................................................... 11Chart 2.3: Visitors by Purpose of Visit....................................................... 12Chart 2.4: Tourism Receipts...................................................................... 22Chart 2.5: Average Expenditure per Night of Holiday Makers................... 24Chart 2.6: Visitors’ Comments.................................................................. 25xii
Page 2 and 3: TANZANIA TOURISM SECTOR SURVEYThe 2
Page 4 and 5: Appendices.........................
Page 6 and 7: FOREWORDTourism has continued to pl
Page 8 and 9: EXECUTIVE SUMMARYRationaleTanzania,
Page 10 and 11: The survey results depict the domin
Page 14 and 15: Chapter1Recent Developments in the
Page 16 and 17: 1.2.2 Emerging Source MarketsSince
Page 18 and 19: Chapter 2Analysis of Survey Results
Page 20 and 21: The major tourist attractions in Za
Page 22 and 23: Table 2.2 (b) indicates that the ma
Page 24 and 25: This market segment is characterize
Page 26 and 27: Mt KilimanjaroHowever, the number o
Page 28 and 29: This market segment (25 - 44) is ve
Page 30 and 31: Table 2.6(b): Average Length of Sta
Page 32 and 33: 2.7 Average Length of Stay by Purpo
Page 34 and 35: Table 2.8: The Number of Visitors b
Page 36 and 37: Table: 2.9: Average Holiday Visitor
Page 38 and 39: 2.10 Areas for ImprovementOthers,12
Page 40 and 41: 2. Dominance of Visitors from Europ
Page 42 and 43: Survey MethodologyAPPENDIX Ii. Intr
Page 44 and 45: x. Tourist Expenditure EstimationTo
Page 46 and 47: APPENDIX IITHE 2008 INTERNATIONAL V
Page 48 and 49: 10. Number of nights spent in:Tanza
Page 50: Ministry of Natural Resources and T

TANZANIA TOURISM SECTOR SURVEY - Bank of Tanzania

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