Campus Crime and Security Act Report - Argosy University

Step Four: Prepare the MessageThe CMT will discuss appropriate response alternatives for the campus, developing severalcourses of action, and then select the best as determined by consensus.Important Elements:Concern for the victim(s) and their families.Communicate how the college is handling the situation.Demonstrate a solid track record.Demonstrate preventative measures that Argosy has taken to prevent such a crisis.Communicate what measures the college will take to prevent such an occurrence fromhappening in the future.Speed of response and completeness of information.Tool:Media spokespersonFact sheet/press releasesAlertFind Emergency Notification SystemPR Emergency Alert System for main site and student portalStep Five: Establish Communication SystemsIn times of crisis, the University must be seen by its constituents as actively managing thesituation. For this reason, it is especially important that the college keep its many audiencesapprised of how it is handling the crisis. The CMT should take care to utilize the communicationsystem that will most effectively reach each audience.Internal Audiences:- Employees- Students- Parents of students- Alumni- Board of Trustees- Advisory Boards- EDMCCommunications systems: meetings, e-mail, communication coordinators, department directors,telephone, fax, newsletters, Send Word Now Emergency Notification System and website.External Audiences:Media Tools: press release, campus website, Send Word Now system, press conference,media visits, telephone, fax, newsletters and website.- Employers- Business partners- Industry leaders- Government- Neighbors- Accrediting bodiesTools: visits, fax, telephones, websites, e-mail and letters.6