03.12.2012 Views

A Multidisciplinary Research Journal - Devanga Arts College

A Multidisciplinary Research Journal - Devanga Arts College

A Multidisciplinary Research Journal - Devanga Arts College

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

satisfied.<br />

FINDINGS<br />

From the above table indicates 13 respondents are highly satisfied, 23 respondents are<br />

The empirical findings of the present study have been summarized as follows:<br />

SUGGESTIONS<br />

� The study finding that, 52% of the total respondents are female (Table-1).<br />

� The study finding that, a majority of 50% customers are in the age group<br />

between 31- 40 (Table-2).<br />

� It is clear that 90% of the total respondents are married(Table-3)<br />

� It is clear that 46% of total respondents are studied up to higher secondary<br />

school (table -4).<br />

� 23% of the respondents goverment employee and 4% are housewife.(Table-5)<br />

� It found that 70% of the respondents are taking a policy for less than 5<br />

years.(Table-6)<br />

� A majority of 68% of total respondents are investing their money for high return<br />

(Table -7).<br />

� The study finds that, 90% of the total respondents are investing their investment<br />

in any other insurance company in the future, HDF, ICICI, SBI (Table -8).<br />

� 70% of the total respondents are investing their investment in Unit linked plans<br />

(Table -9).<br />

� The study finds that 13 respondents are highly satisfied, 23 respondents are<br />

satisfied. (Table-10).<br />

� 80% of respondents are recommended other to invest Bajaj Allianz Life<br />

Insurance.Remaining 20% of the respondents for non recommendation due to<br />

competitors,high charge,service offered is less compare to Life Insurance<br />

Corporation.<br />

Customers are expecting the following items such as prompt service by setting up<br />

appointment quickly, Employees in the insurance company will always willingness to customer,<br />

Physical representation of the service(such as plastic credit cards. These factors are having the<br />

high impact on service quality.

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!