13.07.2015 Views

Zborník - Mesto Nitra

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Current situation in the selected indicators in the existing Regional Tourism Organizations(OOCR) is as follows:Membership number / Constituent members number:• From 3 (it is a minimum condition to abide the letter of Law – 1 village, 2 BusinessBodies) to several tens of members (traditional tourism destinations, initial touristclusters, Capital City of Bratislava ...)• Law in the field of the right to vote has influenced the number of constituent members– „Each member has 1 vote“ (regardless of the amount of contribution fee)Membership Structure:• Different by Branches – Mix of typical Companies of Tourism (AccomodationInstitutions, Water Parks, Ski-Parks, Museums ...) including the companies that are outof the Branch (e.g. Archbishopric, Event Organizer, Casino) + Self-govenment• Reason for Membership in the Organitation was often different, as well as theexpected activities and results of Performance of the Organization• Often, an Absence of destination principle of territory (absence of awareness of thenew establishing tourist destinations as competitive units), and absence of knowledgeabout the basic principles of Destination Management as wellNow – after 6 – 9 months of the OOCR operation:• Internal Relatioships are profiling, they are more transparent• Period of Budgets Planning for the year 2013• Task which is being solved: New Member AcquisitionWe suggest to focus mainly on the following companies (bodies) in the process of recruiting:– new partners from the next branches:2. The most attractive touristic magnets, destinations, /Ski-parks, Water Parks,Swimming pools, Spas, Castles, Monuments, Caves, Open-air Museums, Museums/3. „Branded“ and/or „High-Quality“ products in a DestinationSpecialised Gallery, Awardees of important awards, sought (desired) „Brands“ ...5. Accommodation Facilities6. Other attractions that are important from this point of view, out of the Tourist Branch,such as Winemakers, Traditional Handicrafts etc.6. Organizers of Events of over-regional importance, e.g. thematic routes, wine routes,historical events, etc.7. Villages with official declaration of the numbers of overnight stays in theiraccommodation facilitiesWe suggest pursuant to our practical experience, as follows:Beware of:• the Members that abuse this partnership for single benefits (this kind of interestedpersons is not focused on the long-term development of tourist destination, they expectbenefits immediately)• the Destructive Critics of the Organization (this kind of interested person is taking upthe time and consuming energy of the Executive Board and members uselessly). And,in the contrary, focus on the active supporters and promoters of the long-term vision ofdestination movement, because they „want“ to cooperate)• the Illegal „Black“ Providers of accommodation (the OOCR can reject this kind ofinterested person)57

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