FoodEurope Issue 4 2016
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36<br />
ingredients<br />
n Mask (bitterness, acidity, aftertaste,<br />
actives, off-notes,<br />
stevia)<br />
n Boost (sweetness, creaminess,<br />
umami, saltiness)<br />
n Feel (cool using the Physcool ®<br />
proprietary molecule, warm,<br />
mouth-watering).<br />
N-CAPTURE encapsulation<br />
solutions<br />
Our encapsulation technologies<br />
offer significant release, stability<br />
or loading benefits in food and<br />
drink applications. MANE offers<br />
one of the widest encapsulation<br />
portfolios of the flavour industry<br />
for all types of applications (tea,<br />
confectionery, oral care, savoury,<br />
bakery, instant beverages, instant<br />
desserts…).<br />
TREND CAPTURE creative<br />
solutions for changing<br />
consumers<br />
These programmes encompass all<br />
consumer understanding research<br />
works from societal observation to<br />
flavour innovation, leveraging the<br />
most advanced techniques of<br />
consumer research and creativity.<br />
TREND CAPTURE is organised<br />
around four mega-trends:<br />
n Body & mind<br />
Health and wellness<br />
encompasses all the strategies<br />
aiming at improving our health<br />
and wellness states through<br />
food.<br />
n Trust and conscience<br />
Consumers are more and more<br />
sensitive to environmental and<br />
societal issues: they have the<br />
power to change the world.<br />
This drives our Trust &<br />
Conscience market trends. We<br />
use our findings on this<br />
platform internally and are<br />
ready to share them with our<br />
customers.<br />
n Freedom<br />
This encompasses all those<br />
new eating habits emerging<br />
through the process of<br />
individuals re-inventing the way<br />
they eat to match their new<br />
lifestyle and their newly<br />
conquered individual freedom.<br />
Our expertise in the food and beverage industry<br />
Flavour solutions<br />
MANE’s Flavour division serves the leaders of food and drink industry,<br />
providing them with cutting-edge solutions to a wide spectrum of taste<br />
challenges: from creating unique organoleptic experiences to enhancing<br />
taste perceptions or covering off-tastes.<br />
MANE solutions are designed for all food and drink applications<br />
(beverages, dairy products, confectionery, bakery, savoury and<br />
nutrition) and are based on consumers’ preferences.<br />
MANE masters the different flavour forms: liquid, powder, granules,<br />
capsules and paste, adjusting the formulation to the requirements of<br />
customer’s processes and market regulations, enhancing consumers’<br />
perceptions beyond traditional gustative stimulation with new sensates<br />
technologies and proprietary solutions such as our natural cooling agent<br />
Physcool ® .<br />
n Experience<br />
All the strategies aiming at<br />
inventing, amplifying and<br />
playing with the sensorial<br />
experience to achieve a neverending<br />
enjoyment.<br />
n Ingredients: We deliver the<br />
quintessence of raw materials<br />
in our products<br />
With our 145 year-old experience<br />
in the production of natural<br />
ingredients, we continuously strive<br />
www.foodmagazine.eu.com issue four | <strong>2016</strong>
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