FoodEurope Issue 4 2016
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38<br />
show preview: ProSweets Cologne & ISM 2017<br />
ProSweets Cologne & ISM 2017<br />
29 January – 1 February 2017, Cologne<br />
It is the only trade fair of its kind worldwide – ProSweets Cologne offers the complete range of<br />
supplies for the sweets and snacks industry: from innovative ingredients, to pioneering packing<br />
solutions, through to optimised production technologies.<br />
In effective conjunction with ISM,<br />
the world’s leading trade fair for<br />
sweets and snacks, ProSweets<br />
Cologne covers the entire value<br />
chain of the industry.<br />
Renowned exhibitors from all<br />
product sections<br />
Renowned exhibitors from all<br />
product sections have registered for<br />
ProSweets Cologne 2017 – the<br />
international supplier fair for the<br />
sweets and snacks industry. The<br />
trade fair that is being held parallel<br />
to ISM anew next year can thus<br />
offer a well-positioned information<br />
and order platform for the sweets<br />
and snacks industry again in 2017.<br />
The companies that have already<br />
registered include, for example,<br />
Belgian Sweets Design, Döhler, Fuji<br />
Packaging, GNT, Haas, Knobel,<br />
Loesch, Sopp Industrie, VEMAG<br />
and Rudolf Wild. An expert<br />
supporting programme will<br />
accompany the trade fair, including<br />
a special event that deals with the<br />
theme of ingredients and<br />
reformulation. The Newcomer Area<br />
that offers young, innovative<br />
companies favourable participation<br />
options is also being repeated.<br />
Particularly in combination with<br />
ISM, the world’s most important<br />
trade fair for sweets and snacks,<br />
ProSweets Cologne offers unique<br />
synergies. ISM 2017 will once again<br />
bring over 1,500 exhibitors together<br />
with around 35,000 top buyers from<br />
all over the world.<br />
The sweets and snacks industry is<br />
continually faced with new<br />
challenges. The themes health and<br />
naturalness are as equally<br />
important as enjoyment and variety.<br />
The manufacturers will provide<br />
numerous impulses with new<br />
recipes that even redefine familiar<br />
products. Many animal products are<br />
being replaced by vegetable<br />
ingredients in the sense of a<br />
vegetarian or vegan diet. Sugar or<br />
fat-reduced alternatives are offered<br />
in addition to products that have<br />
already been introduced. Natural<br />
ingredients and dyes are in high<br />
demand.<br />
The adaptations to- or<br />
reformulations of the recipes that<br />
are necessary as a result offer<br />
manifold manufacturing<br />
possibilities. ProSweets Cologne<br />
offers comprehensive information<br />
and the important opportunity to<br />
exchange ideas within the industry<br />
on these and other themes. At the<br />
same time, ISM, which is being<br />
staged in parallel, presents an<br />
incomparable overview of new<br />
products from all over the world.<br />
ProSweets Cologne offers the<br />
exhibitors of ISM the opportunity to<br />
come into direct contact with their<br />
suppliers.<br />
New recipes thanks to alternative<br />
ingredients<br />
The consumers’ interest in natural<br />
ingredients is still booming, as is<br />
the trend towards sweets and<br />
snacks without sugar, fat and<br />
ingredients with allergenic<br />
potential. More and more<br />
consumers are selectively buying<br />
so-called ‘free-from products.<br />
ProSweets Cologne, the<br />
international supplier trade fair for<br />
the sweets and snacks industry, will<br />
be demonstrating, from 29 January<br />
to 01 February 2017 how recipes<br />
for sweets and snacks can be<br />
adapted to suit consumer trends<br />
www.foodmagazine.eu.com issue four | <strong>2016</strong>