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IGS Proposal Industrial Bank Volume 2: Corporate Experience

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► Implemented marketing and public relations strategies to leverage exhibitor and sponsorship<br />

involvement in client events.<br />

► Coordinated effective and strategic email blasts that highlighted and increased attendee participation<br />

at client events.<br />

► Worked with clients and creative team to develop online and print deliverables.<br />

► Assisted the <strong>IGS</strong> communication team with new business proposals, the <strong>IGS</strong> proposal database,<br />

and social media efforts.<br />

The Motion Picture Association of America, Washington, DC 01/2014–05/2014<br />

Communications Intern<br />

► Garnered a thorough understanding of pitching, branding, crisis communication, corporate<br />

communication plans, and launching websites through daily market research and organizational<br />

tasks used by the communication staff for communication campaigns and press outreach.<br />

► Helped the event coordinator plan and implement events, conduct research, make and send<br />

invitations, troubleshoot upcoming events, and compile attendee lists for special events,<br />

movie screenings, receptions, a South By Southwest music and film festival lounge, and the<br />

2014 Creativity Conference, which featured Vice President Joe Biden as the keynote speaker.<br />

► Wrote two blogs and daily tweets covering MPAA events and updates in the film industry,<br />

edited communication materials, and reviewed daily media clips.<br />

Allied Integrated Marketing, Washington, DC 5/2013–01/2014<br />

Studio Intern, Warner Bros. Pictures<br />

► Compiled extensive contact lists of local businesses, press resources, local talent, and an array<br />

of target demographic organizations in order to implement grassroots promotional efforts by<br />

Warner Bros. Pictures for upcoming blockbusters.<br />

► Collaborated with social media partners and local businesses such as restaurants and colleges<br />

to conduct online ticket giveaways, raffles, promotional events, and themed nights for upcoming<br />

Warner Bros. Pictures blockbusters.<br />

► Assisted publicists with local red carpet events and talent tours for upcoming blockbusters.<br />

George Mason University, Fairfax, VA 05/2013–05/2014<br />

President of Patriot Activities Council (PAC)<br />

► Oversaw nine executive board members and managed an annual budget of $225,000+ used<br />

for planning and collaborating on 50+ events, including speakers, concerts, fashion shows,<br />

comedy shows, and major carnivals.<br />

► Took the lead on the annual HIV AIDS Fashion Show, which had a budget of $10,000, consisted<br />

of over 700 attendees, and was live-streamed by Mason’s Cable Network online and on TV.<br />

► Pitched and communicated event proposals and promotional efforts to the university’s professional<br />

staff, stakeholders, university departments, and local community members.<br />

► Efficiently created and delineated tasks and timelines to the executive board and 30+ committee<br />

members.<br />

Proprietary and Confidential. This proposal response includes data that shall not be disclosed outside of <strong>Industrial</strong> <strong>Bank</strong>, and shall not be<br />

duplicated, used, or disclosed — in whole or in part — for any purpose other than to evaluate this response. 8

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