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Browning<br />

Questions for consideration at the institutional level along with recommendations for next steps<br />

are summarized in the concluding section.<br />

TERMINOLOGY<br />

Higher education is overflowing with terminology that <strong>of</strong>ten finds its way into our day to day<br />

conversation without introduction or definition. Porter, Hedegaard, and Straut (1997) explain that<br />

the virtual campus is where students, faculty and staff learn, instruct and administer in a virtual<br />

space rather than in brick and mortar buildings. The virtual <strong>of</strong>fice fulfills all <strong>of</strong> the roles <strong>of</strong> t e<br />

traditional, centralized <strong>of</strong>fice although the employees work, for the most part, at a home <strong>of</strong>fice or<br />

other <strong>of</strong>fsite location and collaborate electronically with occasional to no physical contact with<br />

other employees. In both the traditional and virtual <strong>of</strong>fice, the <strong>org</strong>anization’s mission remains the<br />

same, but some business procedures change in the latter to accommodate collaboration at a<br />

distance. Telecommuting involves communicating, collaborating, and working while<br />

geographically separated from the central <strong>of</strong>fice via electronic devices such as e-mail, faxes,<br />

videoconferencing, or modems. Telecommuting is more relevant to periodic remote employment,<br />

where the employee spends the majority <strong>of</strong> the required work time in a central <strong>of</strong>fice. Distance<br />

learning is defined as that educational process that occurs when instruction is delivered to<br />

students physically remote from the main campus. Distributed learning is not just a new term to<br />

replace distance learning. Distributed learning is an instructional model that allows instructors,<br />

students, and content to be located in different, non-centralized locations so that instruction and<br />

learning occur independent <strong>of</strong> time and place. The distributed learning model can be used in<br />

combination with traditional classroom-based courses, with tradition distance learning courses, or<br />

it can be used to create wholly virtual classrooms. As we continue through the 21 st century,<br />

institutions <strong>of</strong> higher education cannot rely solely on traditional methods, approaches, and onsite<br />

faculty <strong>of</strong>fice space. What, then, are the opportunities and challenges associated with the virtual<br />

faculty <strong>of</strong>fice?<br />

OPPORTUNITIES<br />

Self-Management with Guidance: Management is defined by businessdictionary.com (2007) as<br />

the <strong>org</strong>anization and coordination <strong>of</strong> the activities <strong>of</strong> an enterprise in accordance with certain<br />

policies and achievement <strong>of</strong> clearly defined objectives. Faculty members who function within the<br />

virtual <strong>of</strong>fice setting ideally manage their work by achieving clearly defined objectives but<br />

without the micro management that <strong>of</strong>ten occurs within the traditional <strong>of</strong>fice setting.<br />

Additionally, the virtual <strong>of</strong>fice setting allows for increased opportunities <strong>of</strong> uninterrupted time in<br />

which faculty may more fully develop ideas, conduct research, and engage in online dialogue.<br />

Nonetheless, self-managed faculty members do not function without guidance. Faculty guidance<br />

may be accomplished through daily online contact via e-mail or as scheduled within the virtual<br />

meeting format. Further evidence <strong>of</strong> the importance <strong>of</strong> self managed work is discussed by Trunk<br />

(2006). Trunk asserts that workers will continue quit regular jobs to gain more control over their<br />

time because quality <strong>of</strong> life in general increases when individuals have a work life that they can<br />

control.<br />

Productivity: According to Bergman (2004) <strong>of</strong> the United States Census Bureau, 4.2 million<br />

people worked at home in 2000, up from 3.4 million in 1990. There is no doubt that<br />

telecommuting is becoming more widely accepted in the U.S. and worldwide. Although little<br />

data exists as to the number <strong>of</strong> institutions <strong>of</strong> higher education involved in virtual <strong>of</strong>fice spaces<br />

for faculty, there are significant savings associated with the option. With declining budgets and<br />

increasing enrollment in higher education, there is a continual push to find ways to get more<br />

scholar for the dollar. Demands for increased levels <strong>of</strong> faculty productivity continue to be heard<br />

with greater frequency than anytime in the past. Additionally, institutions need to find new ways<br />

to accomplish their missions while competing with other institutions for a limited pool <strong>of</strong> funds.<br />

ASBBS E-Journal, Volume 4, No.1, 2008 13

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