The Outliers Issue 1

BRIGHT IDEA
WANNA BE ADORNED? Any
glance across Instagram will
illustrate the worth of a statement
earring – US jeweller Maria Tash
launched her piercing palace in
London’s iconic Liberty and
Milan Fashion Week catwalks
were heaving with earrings (we’re
looking at you, Versace and Dolce
& Gabbana). So, if your clients
have spent their pounds piercing
up a storm, they’ll want to show
off that bling. Enter statement
hair from Chelsea favourites
Lockonego London and its Ear
Candy menu, by salon co-founder
Jonathan Long (pictured inset).
Perfect for those with
exhibitionistic ears and look-atme
lobes, the menu uses iconic
backstage styling products from
Redken to create inspirational
styles that are adaptable to a
client’s hair texture and length.
It’s a great example of a business
bringing a wider trend into a
salon, and spot-on for party looks
(plenty of those in Chelsea).
There are four styles that
will give any ear the exposure
it deserves, with prices starting
from £35. But what to choose?
Side Sweep is inspired by the ’90s
Super, a deep side-parting with
undone luxe waves exposing
your one-sided ear candy, while
The Slick is a contrasting
collaboration – wet up front,
dry and textured at the back,
with hair tucked behind both ears
to display adorned lobes. The
Braided Bun is a ‘3-in-1’ up-do
pinned into place with jewels
on show, while Sideshow Bob
celebrates a classic blunt bob cut
with personality. Time to get your
rocks on…
Braided Bun
Sideshow Bob
“Perfect for those with exhibitionistic ears and look-at-me
lobes, the menu uses iconic backstage styling products from
Redken to create inspirational styles”
The Outliers 45