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MAKU TEXTILES<br />
The brand has been designed to force its audience to look deep<br />
into a narrow array of products, material and aesthetic. Maku’s<br />
aesthetic pool is so silent and invisible, that it demands certain<br />
interest and curiosity from its consumer.<br />
TARGET AUDIENCE:<br />
The Maku woman is someone who is defined by her choices which<br />
are carefully designed. She exudes an old world charm but she<br />
steps ahead of her times. She identifies with excellence but prefers<br />
the subtlety of imperfections. Her aura is mystery and her eyes are<br />
deep. Little that we know about her, intriges us to explore.<br />
SIGNATURE: INDIGO<br />
The most magical aspect of indigo is the extraordinary chemistry<br />
involved in it. But it also depends on soil, temparature and handling.<br />
It is almost like wine making. Thus the process of dyeing with indigo<br />
is similar to cooking, knowledge which is imposible to document<br />
with only words. Thus it demands all our senses to internalise the<br />
craft and sustain the practice. This is also the path of philosophy<br />
we follow at Maku. From fabric to silhouettes, we harness these<br />
senses. We appreciate every imperfection and diversity that is<br />
offered by our practice. We seek beauty and peace in every fold.<br />
PRICE RANGE:<br />
Rs. 3000 - 30000
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