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IN THE OFFICE<br />
33<br />
with Matt Pattinson - TUI<br />
The Next chapter for new TUI store<br />
TUI has just opened a new store in<br />
Sheffield, the first to be located within<br />
a Next retail store. Manager Matt<br />
Pattinson tells <strong>Selling</strong> <strong>Travel</strong> how a prime<br />
location in The Moor shopping centre is<br />
attracting a new kind of customer.<br />
"Sheffield City Centre and the whole<br />
catchment area of Sheffield is really<br />
important to TUI. The area supports a<br />
number of our regional flying bases,<br />
including Doncaster Sheffield, Manchester<br />
and East Midlands airports. Over half a<br />
million people are in the catchment area<br />
of Sheffield and therefore it is important<br />
that we are well represented in the area.<br />
"The redevelopment of The Moor (shopping<br />
centre) has driven the majority of shoppers<br />
in Sheffield to that area of the city - it has<br />
attracted millions of visitors in the last year<br />
alone - and it was a great opportunity to be<br />
involved in such a prestigious development.<br />
It’s also great that this is first<br />
TUI store within Next,<br />
something new and<br />
exciting for us."<br />
Loyalty pays<br />
'We know from<br />
speaking to our<br />
customers that many<br />
of them still prefer<br />
face-to-face contact<br />
and having that peace of<br />
mind that comes from going into a store<br />
and discussing their holiday. Over the years<br />
we have adapted our service proposition<br />
SHAUN FLANNERY<br />
Our customers still<br />
prefer face-to-face<br />
contact<br />
to suit the changing requirements of our<br />
customers, always ensuring that we put<br />
them at the heart of everything we do. We<br />
share our knowledge and expertise as well as<br />
being there with them for every step of their<br />
journey, as and when they need us.<br />
"Through all the developments in recent<br />
years we have been able to enhance<br />
our customers’ experiences<br />
resulting in brand loyalty and<br />
customer retention.<br />
"Our culture of honesty<br />
and transparency, looking<br />
after customers and being<br />
empowered to help solve<br />
any issues on the spot, should<br />
any arise, really does help our<br />
customers ‘discover their smiles’. I<br />
also believe our commitment to opening<br />
new and exciting stores like the one in<br />
Sheffield makes us different to many other<br />
travel agencies."<br />
Career highlights<br />
"This year I am seeing customers looking for<br />
more regular, shorter breaks to allow them<br />
to escape more often.<br />
"There is a late booking market and midhaul<br />
destinations seem popular this year.<br />
"I have also helped many customers book<br />
somewhere new for the first time. Customers<br />
are increasingly wanting something that they<br />
haven't experienced before.<br />
"My proudest moment as a travel agent<br />
has to be winning TUI store of the year<br />
when I was a Team Manager at our Sheffield<br />
Meadowhall store. I also won Regional<br />
Deputy Manager of the Year a few years ago,<br />
which to me it is a testament to my hard<br />
work and dedication. I am very proud to be<br />
a travel agent for TUI and look forward to<br />
seeing this new store in Sheffield thrive."<br />
sheffieldpinstone@tui.co.uk<br />
TM<br />
13nts , Kenya Sarova Safari & Mauritius<br />
0208 585 4020<br />
holidays@travelpack.com<br />
LAKE NAKURU NATIONAL PARK MAASAI MARA MAURITIUS<br />
Package includes flights, accommodation, sightseeing, game drives, English speaking guide & transfers.<br />
<strong>Travel</strong> : <strong>19</strong> Aug <strong>19</strong> - 10 Dec <strong>19</strong><br />
fr£4<strong>19</strong>9pp<br />
Untitled-10 1 13/08/20<strong>19</strong> 15:58
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