Creative HEAD October 2019
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The ’90s<br />
Wait, a hair shoot inspired by ’90s trends and<br />
no ‘The Rachel’ in sight? You better believe<br />
it. Yes we had Friends and The Fresh Prince<br />
of Bel-Air, but this was also the era when the<br />
raw took on the runways as Marc Jacobs<br />
and Alexander McQueen delivered the pull<br />
of grunge. But as well as riot grrrl, you also<br />
had girl power, played out in multicoloured<br />
brightness with the volume turned up to 11.<br />
“I’m always drawn to grunge, so I really<br />
wanted to do that lank, unstyled, unwashed<br />
feeling of that grunge kid of the ’90s,” admits<br />
Sarah. “There’s Sporty Spice and you have<br />
Britney Spears, although that was more<br />
pigtails,” muses Harriet on high ponies of<br />
the decade. “The ’90s are everywhere right<br />
now. For me, they are just ‘so much’ –<br />
so many accessories, so many braids,<br />
so much everything!”<br />
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