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PRE-OWNED MARKET ANALYSIS: EMBRAER PHENOM 300<br />
MODEL INTRODUCTION<br />
Embraer’s Phenom 300 is known as one of the best-selling light jets<br />
on the market. The Brazilian aircraft manufacturer developed the<br />
model to accommodate owners and operators who enjoyed the verylight<br />
Phenom 100, but also wanted something slightly larger. Thus, the<br />
300 was born – making its first flight in 2008 and its first delivery in<br />
2009. Since then, the aircraft has been delivered to over 530 owners<br />
and operators around the world, in addition to being deemed one of the<br />
most successful business jets of the 2010s.<br />
The Phenom 300 is known for its performance, comfort and technology,<br />
made even better with the introduction of the ‘enhanced’ Phenom 300E<br />
model in 2018 and a further update to the ‘E’ model in <strong>2020</strong>.<br />
The latest update delivers a high-speed cruise of 464 knots and a fiveoccupant<br />
range of 2,010 nautical miles with the capability of reaching<br />
Mach 0.80 speeds, making it the fastest and longest-range of a singlepilot<br />
business jet. The Phenom 300E is powered by PW535E1 engines<br />
(replacing the PW535E turbofan engines of the original model), with<br />
thrust increased to 3,478 lbf (from 3,360 lbf).<br />
In the cockpit, the 300E boasts improved avionics with the Garmin<br />
G3000 Prodigy Touch Flight deck. One of the more notable features is<br />
the Runway Overrun and Awareness Alerting System (ROAAS), designed<br />
to act as an additional pilot and warns if the aircraft’s approach is too<br />
steep or too fast, increasing situational awareness; a useful feature<br />
for the aircraft particularly as the cause of many light jet accidents<br />
are long landings and overruns. This technology has been patented by<br />
Embraer and is said to be a first in business aviation. Additional features<br />
in the cockpit are predictive wind shear, warning pilots of wind shear<br />
conditions, and Emergency Descent Mode, as well as pilot and co-pilot<br />
seat tracking that’s close to 40% more, thus providing more legroom in<br />
the cockpit.<br />
In the cabin, passengers can now enjoy even quieter travel as noisereduction<br />
improvements have been made to reduce high-frequency<br />
noise. Also, a brand-new premium interior option is available, known as<br />
Bossa Nova – inspired by the sidewalks of Rio de Janeiro.<br />
MODEL COMPARISON<br />
Model Phenom 300<br />
Production Period<br />
2008 - 2019<br />
Engine Type<br />
PW535<br />
Engine Thrust (lb)<br />
3,360<br />
Maximum Range (Long-Range Cruise) (nm.) 1,974<br />
Maximum Take-off Weight (lb)<br />
18,497<br />
Normal Cruise (kts)<br />
430<br />
Passengers and Crew<br />
7 Pax / 2 Crew<br />
Cabin Width (FT.)<br />
5.08<br />
Cabin Height (FT.)<br />
4.92<br />
Cabin Length (FT.)<br />
17.17<br />
Cabin Volume (CU.FT.)<br />
324<br />
Total Variable Cost/Hour<br />
2,740<br />
Data Source: Conklin & de Decker<br />
FLEET DISTRIBUTION<br />
Since its maiden flight, the Phenom 300 has enjoyed excellent reception<br />
in the marketplace and in March 2019 was delivered to its 500th<br />
customer. Since 2013, Embraer has delivered over 60 units every year.<br />
The top 5 countries operating the Phenom 300 are the US, Brazil,<br />
Germany, Portugal and France, operating a combined 88% of the<br />
worldwide fleet. In the Asia-Pacific, the Phenom 300 is not as popular<br />
with only 10 aircraft (2 Phenom 300E) models, which reflects the<br />
regional preference of large cabin. Though this is a perfect aircraft for<br />
short-haul flights, the Phenom 300’s smaller cabin and limited luggage<br />
capacity likely do not satisfy the needs of Asia-based end users – who<br />
usually fly long-haul, international routes.<br />
The United States has over 370 Phenom 300 models currently in<br />
operation. And its top operators like NetJets, are noteworthy for their<br />
fractional ownership program and leasing / Jet Card programs, which<br />
make use of light-size jets, such as the Phenom 300. Currently, NetJets<br />
operates over 80 Phenom 300s in North America, making it the largest<br />
Phenom 300 operator in the world.<br />
REGIONAL DISTRIBUTION<br />
Phenom 300<br />
Phenom 300E<br />
N. America<br />
W. Europe<br />
DELIVERY & AGE DISTRIBUTION<br />
Phenom 300<br />
80<br />
70<br />
65 70 71<br />
60<br />
50<br />
48<br />
40<br />
38<br />
30<br />
24<br />
20<br />
10<br />
2 2<br />
0<br />
2008<br />
2009<br />
2010<br />
2011<br />
2012<br />
2013<br />
2014<br />
2015<br />
Phenom 300E<br />
500th Delivery<br />
60<br />
48 49<br />
39<br />
24<br />
13<br />
2<br />
2016<br />
2017<br />
2018<br />
2019<br />
<strong>2020</strong><br />
S./C. America<br />
Rest of the World<br />
United States<br />
Brazil<br />
Germany<br />
Portugal<br />
France<br />
% Total Fleet<br />
0 100 200 300 400<br />
TOP 5 OPERATING COUNTRIES<br />
Total Fleet<br />
372<br />
63<br />
31<br />
17<br />
11<br />
88%<br />
Average Age (years)<br />
3.8<br />
3.9<br />
3.8<br />
4.1<br />
4.2<br />
Data Source: Amstat<br />
30 | ASIAN SKY QUARTERLY — THIRD QUARTER <strong>2020</strong>
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