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KACHEN #28 (Autumn 2021) English Edition

Welcome to KACHEN, Luxembourg's premium food and lifestyle magazine. Here you can have a first look at the magazine. You can order the magazine on our online shop (www.luxetastestyle.com/shop) KACHEN is also available in newspaper shops.

Welcome to KACHEN, Luxembourg's premium food and lifestyle magazine.
Here you can have a first look at the magazine.
You can order the magazine on our online shop (www.luxetastestyle.com/shop)
KACHEN is also available in newspaper shops.

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MADE IN LUXEMBOURG<br />

FRESH<br />

AND REGIONAL<br />

Fresh from the farm or the factory and onto the table: whether vegetables, fruit, homemade<br />

jam, mustard or sauces of local production – thanks to the young entrepreneurs of<br />

the FrëschKëscht a large variety of fresh and dry products is carefully selected and can be<br />

collected or delivered to the comfort of your own home. Currently, around 120 boxes are<br />

sold per week, that’s around one ton of goods.<br />

Jessika Maria Rauch<br />

TEXT<br />

114<br />

When the seven students from Luxembourg founded<br />

their company around two years ago, it was especially<br />

important for them “to do something good for the environment”<br />

and to foreground the variety and quality<br />

of Luxembourgish products. Since more and<br />

more people place importance on a healthy<br />

diet and reach for regional and seasonal<br />

products when shopping, the<br />

director Ivo Silva and his team<br />

developed their business idea<br />

at exactly the right time.<br />

“Every week, we put a box<br />

together that is made up of 100<br />

% Luxembourgish products.<br />

The box always varies, and<br />

sometimes there is an exclusive<br />

box, for example at Christmas,<br />

that can be specially made up<br />

to order for individual clients,” explains Ivo<br />

Silva. “The boxes can be collected in Mullendorf<br />

(Steinsel), or we deliver them to the door – across the<br />

whole of Luxembourg.<br />

In order to find the right products for the FrëschKëscht,<br />

the young entrepreneurs have done a lot of research,<br />

visited farms, fruit and vegetable growers, as well as other<br />

producers in order to guarantee a high quality in goods<br />

and to discuss the basis for collaboration. “At the<br />

beginning it was not always easy since<br />

we started as a school project, and we<br />

had to work to gain the necessary<br />

respect. Now, we are taken seriously,<br />

and our contractors delight<br />

in the growing purchase quantity.<br />

At the start there were five<br />

contractors, now the makers<br />

of the FrëschKëscht work with<br />

more than twenty. Among them<br />

Lëtzebuerger Geméis, Forum pour<br />

l’emploi, Moutarderie du Luxembourg, as<br />

well as private individuals – like one lady,<br />

for example, whose homemade jam is part of<br />

the range of goods.<br />

For more information and to order, go to freschkescht.lu<br />

<strong>KACHEN</strong> No.28 | AUTUMN 21

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