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1

B IOG R APHY O F

Joan Roca

case can be made for that choice. But using the

word “experimental” tends to devalue the explicit

use of aesthetic theory in the cuisine that Adrià

and others have developed.

The Cult of Novelty

One of the most interesting aspects of Modernist

cuisine is the way in which it expands the realm of

the possible. Noveltythe creation of new dishes

and techniquesis its heart and soul. Modernist

chefs pride themselves on breaking new ground

and being fiercely original; indeed, they become

famous for these achievements. Many of these

chefs will not serve any dish they did not invent or

develop (at least in part). They also bristle if other

people reproduce their dishes without acknowledgment

or credit.

This is a strange state of affairs compared to

other cuisines. No one who runs a steak house

claims that they have invented steak, or refuses to

serve a baked potato with it because the steakhouse

chef didn’t invent the baked potato. In

traditional cuisine, there is often an implicit

philosophy that separates the design of the food

(the recipes) from its execution (the actual dishes).

A steak house is perhaps the most extreme example:

the product, a steak, isn’t unique to the chef or

the restaurant, and therefore great steak houses

One of the leading figures in

modern Spanish cuisine, chef

Joan Roca is known for his

innovative take on traditional

Catalan fare. Roca was

steeped in that style of cooking

from an early age, spending

many hours in the kitchen

with his mother and grandmother

at his family’s Restaurant

de Can Roca in Girona,

Catalonia. In 1986, Roca and his two brothers, Josep and

Jordi, opened their own restaurant next door to their

parents’ place, with Joan running the kitchen, Josep as

sommelier, and Jordi as pastry chef.

At El Celler de Can Roca, today a three-Michelin-star

fetishize every aspect of the execution (selecting

the meat, dry-aging it, and so forth). Steak houses

may also have some recipe variationsperhaps for

their sauces or side dishesbut there is no

expectation that these recipes evolve over time.

Much the same occurs in other forms of traditional

cuisine. As we discussed above (see page

14), many Italian restaurants are proud of serving

dishes that are based on “authentic” recipes from a

particular region in Italy. Some of the most

traditional-minded chefs proudly claim that their

best recipes did not come from their own creativity

but were passed down from their grandmother

or somebody else’s grandmother. In this view, the

chef’s role in the design of a dish is reduced to that

of a curator: he chooses which of Grandma’s

recipes will most please his clientele and makes

the best use of seasonal ingredients.

Granted, most high-end traditional restaurants,

such as those in the Nouvelle or New International

style, focus on both design and execution. Customers

expect that the chef will have her own inventions

on the menu, and her reputation rides on both

execution and the uniqueness of the dishes. But

even in this case, there is little mandate that her

repertoire turn over quickly. As a result, a chef’s

signature dishlike Joël Robuchon’s mashed

potatoescan stay on the menu forever.

The intense focus on novelty in Modernist

establishment, Joan Roca soon began applying new techniques

and technologies to classic Catalan cuisine. His philosophy

is to use technology in the service of creativity to convey

emotions. Over the years, he has worked with sous vide,

vapor cooking, smoking, distilling, and various other techniques.

One of his most famous achievements was figuring

out a method for distilling soil from a nearby forest to create a

“dirt essence.” He made a clear jelly from the liquid and put it

on top of an oyster—a unique rendition of surf and turf.

Roca’s 2005 book, Sous Vide Cuisine, cowritten with Salvador

Brugués and published by Montagud Editores, was the

first major cooking text to describe how to use this technique.

The authors outlined a new system that would allow chefs to

cook sous vide dishes to order during a restaurant’s regular

service. Despite being hard to find in the U. S., the book

became a valuable resource for food professionals.

B IOG R APHY O F

José Carlos Capel and Rafael García Santos

Two of the most influential food critics in Spain are José

Carlos Capel, who writes for the daily El País, and Rafael

García Santos, food critic for the Basque newspaper El

Correo and founder of the annual La Guía Lo Mejor de la

Gastronomía (Spain’s answer to the Michelin Guide). Each of

these men has played a key role in the spread of Modernist

cuisine.

Capel has championed young avant-garde chefs in his

articles and has written or cowritten several cookbooks that

feature recipes from forward-thinking Spanish chefs, including

Ferran Adrià (see page 33), Joan Roca (see previous

page), Sergi Arola, Dani García, and others (see page 57).

cuisine is a complete break from that philosophy.

Designing new dishes is essential to a Modernist

chef’s livelihood. Execution is also important,

because without good execution, customers can’t

properly experience the dishes as they were

intended. But a Modernist restaurant that kept the

same dishes on the menu for years would be

strange indeed.

In 2002, Adrià published the first in a series of

books that gave a comprehensive view of his

cuisine. The books were meant to trace the

evolution of elBulli’s food over time, with explicit

dates for every dish and every new development.

These books helped cement a feeling that forward

momentum is a cornerstone of Modernist cuisine.

The first three elBulli books covered the years

1983 to 2002; these were followed by volumes

covering 2003, 2004, and 2005. The publication of

the follow-up books set another interesting

precedent: a chef publishing the secrets of his

cuisine rapidly, only a year or two after the dishes

were first served in a restaurant. This act underscored

the urgency of moving forward and set a

standard that other chefs could not ignore.

Adrià’s approach was not universally popular.

Some chefs complained in private that the pace of

his publishing made it difficult for them to keep

up. They were not keen to get on a treadmill of

continually changing dishes and of disclosing

their recipes so quickly.

In addition, Capel is the founder and president of Madrid

Fusión, an annual international conference for chefs and

food journalists that spotlights the work of culinary innovators

and stars of the Modernist movement.

Santos is the founder and director of Spain’s other prestigious

international gastronomic conference, Lo mejor de la

gastronomía, which also highlights Modernist cuisine and

has included workshops with Adrià, René Redzepi (see page

70), Quique Dacosta (see page 57), and many more. Santos

has also written extensively about Spanish Modernist chefs

in his annual guidebook (whose inaugural 1995 edition gave

top honors to elBulli) and in El Correo.

Another target of chefs’ ire was the growing

number of restaurants that copied Adrià’s food. As

one chef complained about a rival, “Why can’t he

create his own dishes? He just copies Ferran, but

the bulk of his clients think he is being creative on

his own.” Part of the reason that Adrià published

his recipes was so that people could use and learn

from them, but this inadvertently raised the bar

for those who wanted to cook creatively. Ultimately,

Adrià’s books have engendered a dynamic that

is very healthy for the field: a culture of rapid

invention and openness.

The Internet has also stoked the fires of Modernist

innovation. When a new dish goes on the

menu anywhere in the world, the chances are very

high that it will be the subject of postings on

eGullet.org, Chowhound.com, or Twitter, complete

with digital photos and detailed explanations.

Indeed, people can (and do) post to these

sites from their smart phones before they even get

their dinner check. Once posted, the information

then reverberates around the Internet on dozens,

hundreds, or perhaps even thousands of food-related

blogs.

Meanwhile, information about new techniques

or recipe ideas is discussed on the same broadbased

culinary websites or on more specialized

Modernist blogs like IdeasInFood.com,

khymos . org, CookingIssues.com, and a growing

list of others. With this instant connectivity, there

58 VOLUME 1 · HISTORY AND FUNDAMENTALS

HISTORY 59

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