Seafood ChoiCeS

Seafood Choices: Balancing Benefits and Risks
http://www.nap.edu/catalog/11762.html
SUPPORTING CONSUMER SEAFOOD CONSUMPTION DECISIONS
1. What is your age?
?
?
?
2-19
20-39
40+
2. What is your sex?
?
?
Male
Female
If female, could you become pregnant or are you currently pregnant or lactating?
?
?
Yes
No
3. Are you at risk of cardiovascular disease?
?
?
Yes
No
4. Do you eat fish caught in local waters, as opposed to commercially available fish?
?
?
Yes
No
FIGURE 7-1 Example of set of questions to identify benefit-risk target populations
for seafood consumption.
that the eocological effects 7-1of
increasing salmon aquaculture are highly
debated (e.g., Naylor et al., 2001). Further consideration would have to be
given to this debate if the decision tool were to also incorporate a weighing
of the ecological impacts of food choices.
Another alternative format structure might be a comparison of two meal
options, as illustrated in Figures 7-4a and 7-4b for the example of consuming
a serving of salmon vs. a serving of chicken. Full development of this
comparison approach would require information, such as that shown in
Table 5-1, on a full range of seafood and other food products that consumers
may substitute for each other.
Decision analyses can be presented in several formats (e.g., Figures 7-3,
7-4a, and 7-4b) or used to lead consumers through a decision pathway, for
example, via an interactive Web-based program that graphically provides
tailored information. In a Web-based format, the consumer could proceed
by answering a set of questions such as those shown in Figure 7-1.
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