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Ties That Bind - Bay Area Council Economic Institute

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Investment: Building Global Businesses in a New China<br />

initially distrustful of a Western-educated management team, and fear losing their jobs. Building<br />

trust requires bilingual skills, consultation and cultural sensitivity to make integration work. Zhu,<br />

who grew up on a collective farm during the Cultural Revolution before passing an exam and<br />

going on to college, notes too that highly-trained Chinese engineers, unlike their Western counterparts,<br />

see themselves as blue-collar workers and are uncomfortable with the less structured<br />

workplace familiarity of Silicon Valley.<br />

Cross-Border Synergies<br />

Qualified, bicultural managers—science, engineering and business entrepreneurs, known as “astronauts”<br />

because of time spent in the air, and “sea turtles” in the case of U.S.-educated China<br />

nationals who return home—are in high demand, shuttling between the <strong>Bay</strong> <strong>Area</strong> and greater<br />

China to build and run companies. Those companies are in turn being listed and/or rolled up<br />

into larger companies, creating wealth for founders and investors, and jobs on both sides of<br />

the Pacific.<br />

Two examples: Hina Group advised NeoPhotonics, a San Jose optical component maker with<br />

80 employees, in the acquisition of ShenZhen Photon Technology Co., a Chinese maker of laser<br />

diodes for telecommunications equipment with 1,200 employees. The deal combined complementary<br />

technologies, adding value to ShenZhen Photon’s product line while increasing<br />

NeoPhotonics’ revenue stream. It kept NeoPhotonics’ fabrication plant in San Jose open, and<br />

provided ShenZhen Photon with stronger management and a U.S. sales network. In its first year,<br />

the newly-merged NeoPhotonics doubled revenues and added <strong>Bay</strong> <strong>Area</strong> sales and production<br />

jobs. In June 2006 it acquired two <strong>Bay</strong> <strong>Area</strong> companies, Newark-based LightConnect Inc. and<br />

Optun Inc. of Santa Clara, which strengthen NeoPhotonics’ product line of modules and components<br />

for managing broadband traffic along fiberoptic networks. In conjunction with these<br />

acquisitions, the firm completed a new $50 million equity financing.<br />

Cross-border investment advisors George Sycip and Richard Chong, through their San Francisco-based<br />

partnership Galaxaco China Group LLC, matched MBA Polymers of Richmond<br />

with state-owned Guangzhou Iron and Steel Enterprises (GISE) in a $12 million plastics recycling<br />

joint venture. The plant opened in November 2005 and expects to earn $15 million in<br />

revenues in its first year.<br />

MBA Polymers, launched in Berkeley in 1994, has developed a 30-step process for separating out<br />

the high-end plastic content from appliances, computers, office machines and consumer electronics.<br />

The process is unique in that it can isolate complex polypropylene, high-impact polystyrene<br />

and other compounds in commercial-scale quantities—3 tons per hour at Richmond—for<br />

reuse. The companyhas raised nearly $30 million over the years from angel and venture investors,<br />

the U.S. government and two large customers, GE Plastics and Flextronics International.<br />

MBA Polymers CEO and co-founder Dr. Michael Biddle sees the greatest potential demand<br />

growth for recycled plastics being overseas. China, in particular, is the world’s fastest-growing<br />

market for new and recycled plastics, and imports 50% of the plastics it uses in manufacturing.<br />

Its government is working on environmental laws mandating high-end plastics collection and<br />

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