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Metamorphosis - Cruise Ship Portal

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Insight > <strong>Ship</strong>building, maintenance & repair<br />

Allure of the Seas. Big ships offer favourable<br />

economies of scale as well as being attractive<br />

destinations themselves.<br />

That said, for the cruise market in general<br />

there will be demand for the big, spectacular<br />

vessels as well as more intimate ships. <strong>Cruise</strong><br />

ship owners tend to develop tailor-made<br />

concepts based on the area of operation,<br />

passenger profiles, age groups, and on board<br />

experiences. As a result, there will probably be<br />

a mix of different ship concepts going forward,<br />

with the trend moving towards the large scale.<br />

What is your most important cruise<br />

project at the moment?<br />

Obviously, the Allure of the Seas, which will<br />

54<br />

be in service this year, is taking the cruise<br />

experience to a new level. We are also<br />

delivering a series of vessels to MSC<br />

<strong>Cruise</strong>s. Last summer we delivered the<br />

MSC Splendida, which is the ninth vessel<br />

our Saint-Nazaire yard has built for MSC<br />

and the sister vessel of the MSC Fantasia,<br />

delivered in 2008.<br />

How has the industry coped with<br />

tight financing and cruise ticket<br />

prices at record lows?<br />

Although some market fundamentals point<br />

against ordering new ships, cruise liners<br />

still report good capacity utilisation and<br />

passenger growth, with immature markets<br />

If you Want to Control Fuel Consumption it’s<br />

Absolutely Necessary to Understand Math.<br />

Measurement errors in a differential<br />

measurement according to Gauss.<br />

Single flow<br />

meter<br />

Idling Full load<br />

System<br />

Single flow<br />

meter<br />

System<br />

0,1 % 2,2 % 0,1 % 0,4 %<br />

0,3 % 6,2 % 0,3 % 1,0 %<br />

0,5 % 10,3 % 0,5 % 1,8 %<br />

1,0 % 20,5 % 1,0 % 3,6 %<br />

3,0 % 61,0 % 3,0 % 10,8 %<br />

The fuel consumption system accuracy<br />

depends on the single flowmeter accuracy.<br />

Seatrade <strong>Cruise</strong> <strong>Ship</strong>ping, Miami<br />

Booth No. C 2336<br />

We are the specialists!<br />

Fuel consumption measurement<br />

of an engine is calculated as<br />

differential measurement. The<br />

KRAL system which measures<br />

the difference between the supply<br />

and return flow quantities indicates<br />

the consumption of fuel.<br />

Where one measured value is<br />

calculated from several individual<br />

measured values, the error of the<br />

individual measurements is prop-<br />

agated according to the Gaussian<br />

error propagation law. This error<br />

rises sharply even at a slight dete-<br />

rioration of the precision of the<br />

individual meters. Low precision<br />

flowmeter are not suitable for fuel<br />

consumption measurement.<br />

The most precise displacement<br />

meter in the world.<br />

Some fuel consumption system<br />

suppliers remain mute over the<br />

precision of their flowmeters.<br />

We recommend you to ask them.<br />

With a measurement precision of<br />

± 0,1%, KRAL Volumeter are the<br />

right choice. Only KRAL Volumeter<br />

guarantee a good system measurement<br />

precision (see table left,<br />

first row).<br />

www.kral.at<br />

www.kral-usa.com<br />

KRAL AG, Bildgasse 40, Industrie Nord, 6890 Lustenau, Austria, Tel.: +43 / 55 77 / 8 66 44 - 0, e-mail: info@kral.at<br />

KRAL -USA, Inc., P.O. Box 2990, Matthews, NC 28106, USA, Tel.: +1 / 704 / 814 - 6164, e-mail: sales@kral-usa.com<br />

World <strong>Cruise</strong> Industry Review | www.worldcruiseindustryreview.com<br />

being among the areas of greatest growth<br />

potential. The cruise industry is resilient<br />

and rebounded quickly from such incidents<br />

as 9/11 and SARS.<br />

Does STX Europe have any plans to<br />

scale back its operations?<br />

At some of our yards, lay offs have been<br />

necessary depending on ongoing activity.<br />

At most of our yards, however, activity is<br />

still high with an order backlog providing a<br />

good foundation for capacity utilisation.<br />

What has the impact been of the<br />

entry of South Korean-based STX<br />

Business Group on the company?<br />

STX Business Group is an international,<br />

industrial conglomerate with strong<br />

positions in shipbuilding, shipping,<br />

energy, equipment and construction. As<br />

part of the STX Business Group, STX<br />

Europe has a solid, industrial owner<br />

which is focused on developing the<br />

company further into its main business<br />

areas of cruise and ferries, and offshore<br />

and specialised vessels.<br />

Through our shipyards in Korea and<br />

China, the STX Business Group has<br />

extensive shipbuilding experience and<br />

together we share best practices and<br />

learn from each other. In addition, with<br />

the entry of STX, several areas of synergy<br />

have been identified and taken<br />

advantage of from sourcing and<br />

production practices to marketing.<br />

Where do you want STX Europe<br />

to be in five years time?<br />

STX Europe shall continue to develop<br />

unique, breathtaking cruise concepts<br />

together with leading cruise ship<br />

operators and be at the forefront of the<br />

offshore industry, developing vessels<br />

for operation in harsh conditions such<br />

as deep waters and arctic regions.<br />

With a constant focus on<br />

environmentally friendly solutions, STX<br />

Europe will be the leading builder of<br />

cruise and offshore vessels. ■<br />

Profile<br />

Sang-Ho Shin joined STX Europe in<br />

September 2008 as chief operating<br />

operator. In May 2009 he was<br />

appointed president and CEO.<br />

Shin began his career in the STX<br />

Business Group when he joined STX<br />

Corporation in 1980.

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