Accor Hospitality: The New Business Model Optimizing operating ...
Accor Hospitality: The New Business Model Optimizing operating ...
Accor Hospitality: The New Business Model Optimizing operating ...
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A Marketplace Strategy<br />
Each hotel is a key-player of the global<br />
marketplace strategy<br />
44<br />
A unique advantage<br />
What is «La Place» ?<br />
A consistent geographical market<br />
impacted by the same environment,<br />
business flows and events<br />
A «battle field » where <strong>Accor</strong> can<br />
leverage its broad, powerful offering<br />
(multi-brands, multi-size, multisegmented)<br />
to pump out extra value<br />
from demand through coordination<br />
and synergy from each <strong>Accor</strong> Hotel
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