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ate jobs there. Two examples of projects<br />
that were initiated during the year were<br />
Vallby in Västerås and Rosengård in Malmö.<br />
<strong>Peab</strong> Småhus is a concept for terrace<br />
houses, link houses and single homes.<br />
Based on a common technological platform<br />
the house models are developed with customers<br />
in mind. Prefabricated houses with<br />
low energy consumption are built efficiently<br />
and safeguarded from dampness. Thousands<br />
of single homes are in the planning<br />
stage within a 5-7 year horizon. During the<br />
year two projects were initiated, one in Ale<br />
municipality and one in Västerås.<br />
Annehem is a concept for Senior,<br />
Sheltered and Nursing Home housing<br />
where <strong>Peab</strong>, together with our partners who<br />
are municipalities and real estate companies,<br />
offer turnkey senior housing including<br />
associated facilities for services and activities<br />
in the buildings. During the year 63<br />
apartments in Kristianstad were built based<br />
on PGS (<strong>Peab</strong> General System).<br />
A new customer concept was also initiated<br />
during the year called “Housing for<br />
Youths”. The idea is to make it possible for<br />
large numbers of young people to move<br />
away from home by building apartments<br />
with cost-efficient production. The methods<br />
are many and include rationalizing living<br />
space and smart interior solutions. A precursor<br />
to the concept is being built in Arenastaden<br />
in Solna. Almost 60 percent of<br />
those who have booked an apartment are<br />
born in the 1980s or 90s. Many of them are<br />
first-time buyers.<br />
PGS (<strong>Peab</strong> General System) is a<br />
module-based construction system. PGS<br />
develops and delivers a flexible system of<br />
Efficient logistics<br />
Modern, customized logistics are key to efficient<br />
construction projects. Well thought-out<br />
logistics with clear and specific demands on<br />
times, places and methods are exacting but<br />
they are also good for profits and the environment.<br />
<strong>Peab</strong>’s concept for efficient logistics<br />
requires real commitment from everyone on a<br />
worksite. Every project tailors its model based<br />
on plain common sense. An example of a<br />
project where logistics functioned well is<br />
Stockholm Waterfront which <strong>Peab</strong> built next<br />
to Kungsbron in Stockholm.<br />
construction components that are manufactured<br />
in a factory and mounted on site into a<br />
complete apartment building. In other<br />
words, PGS entails industrial construction<br />
from fabrication to finished building. The<br />
result is shorter construction times and<br />
high, uniform quality in attractive, energy-saving<br />
and environmentally friendly<br />
housing. Some of our ongoing and future<br />
Key ratios <strong>2012</strong> 2011<br />
Operative net sales, MSEK 27,992 27,822<br />
Operative operating profit, MSEK –13 600<br />
Operative operating margin, % 0.0 2.2<br />
Orders received, MSEK 27,185 27,841<br />
Order backlog on 31 December, MSEK 20,132 20,578<br />
Number of employees 7,384 8,169<br />
Own housing development production <strong>2012</strong> 2011<br />
Number of housing starts during the year 1,679 1,711<br />
Number of homes sold during the year 1,738 1,531<br />
Total number of homes under construction, at year end 3,134 3,470<br />
Share of sold homes, at year end 72% 73%<br />
Number of repurchased tenant-owned rights/shares in<br />
Finnish companies in the balance sheet, at year end 191 183<br />
BUSINESS AREA CONSTRUCTION<br />
projects are: Sheltered Home “Översten” in<br />
Västerås, the rental apartments “Pippi” in<br />
Malmö and the tenant-owned apartments<br />
“Eklyckan” in Mölnlycke.<br />
THE MARKET<br />
Developments in Swedish building<br />
construction start-ups were slow in <strong>2012</strong>,<br />
despite a relatively strong start at the beginning<br />
of the year. This is primarily due to the<br />
weak development in start-ups in private<br />
and public premises during the second half<br />
of the year. We can already see that<br />
housing production does not meet the need<br />
for new homes. This leads to a growing<br />
housing shortage, which hampers development<br />
on the labor market and can even<br />
affect economic growth. A large part of the<br />
investments made over the next few years<br />
will in all probability be in maintenance and<br />
repair.<br />
Norwegian building construction startups<br />
have had stable growth in <strong>2012</strong>,<br />
although not at the same high rate as previous<br />
years.<br />
As a result of a dramatic drop in building<br />
construction start-ups in Finland during<br />
the third quarter developments in <strong>2012</strong><br />
were slightly down from the previous year.<br />
Maintenance and repairs have developed<br />
stably in Sweden, Norway and<br />
Finland. This market is less sensitive to<br />
ups and downs in the economy.<br />
Operative net sales <strong>2012</strong> per type of<br />
operations<br />
Construction<br />
maintenance,<br />
10% (11%)<br />
Renovation,<br />
24% (24%)<br />
Other, 2% (3%)<br />
New construction,<br />
64% (62%)<br />
PEAB ANNUAL REPORT <strong>2012</strong><br />
19<br />
BOARD OF DIRECTORS’ REPORT