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Downtown Suffolk Revitalization Plan through Arts - College of ...

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53<br />

facilities or organizations, other jurisdictions such as Chesapeake have a far wider gap<br />

between population and culture.<br />

Several facilities in the region will be in direct competition with the <strong>Suffolk</strong><br />

Center for both visitors and audience members. These facilities, illustrated in Table 22<br />

below, are similar venues that contain large seating spaces and provide similar<br />

programming. While some facilities, such as the Scope and Chrysler Hall are much<br />

larger than the <strong>Suffolk</strong> Center, and will be attracting slightly different performers and<br />

events, the audiences and their spending dollars will be basically indistinguishable. The<br />

larger size permits these facilities to bring in more expensive organizations, and<br />

consequently better known performers or events.<br />

Table 22 – Other Local Venues<br />

Venue City House Size<br />

<strong>Suffolk</strong> Center <strong>Suffolk</strong> 550<br />

Harrison Opera House Norfolk 1626<br />

Chrysler Hall Norfolk 2500<br />

Roper Performing <strong>Arts</strong> Center Norfolk 900<br />

Norfolk Scope Norfolk 12600<br />

Wells Theater Norfolk 600<br />

Attucks Theater Norfolk 675<br />

Ferguson Center for the <strong>Arts</strong> Newport News 125<br />

Ferguson Center for the <strong>Arts</strong> Newport News 450<br />

Ferguson Center for the <strong>Arts</strong> Newport News 1700<br />

Va Beach Perfroming <strong>Arts</strong> Center Virgina Beach 1200<br />

The venues listed above are the closest, large venues in the Hampton Roads area.<br />

While all will provide different specific events, as in different artists and other<br />

entertainers, and will cater to slightly different audiences, the location <strong>of</strong> these audiences<br />

will be similar. Each center will draw primarily from the populations closest to them,<br />

which is about a 14 mile radius or a 20 minute drive. Audiences will travel further for<br />

various events based on specific presentations, but the ‘local’ audience will remain within<br />

those limits. The presence <strong>of</strong> a competing cultural facility will lessen the pull from each,<br />

as it becomes easier to attend a similar event if it is closer. Using that logic, the <strong>Suffolk</strong><br />

Center will not draw as many visitors from Virginia Beach as from Chesapeake, as a<br />

Virginia Beach resident must pass all <strong>of</strong> the amenities and events located in Norfolk to<br />

get to <strong>Suffolk</strong>. It should be noted that all <strong>of</strong> the centers discussed thus far are located to<br />

the east and north <strong>of</strong> <strong>Suffolk</strong>. As few large venues exist to the south and west <strong>of</strong> <strong>Suffolk</strong>,<br />

the Center can expect to pull from cities such as Emporia, Smithfield, and Franklin as<br />

well as several North Carolina communities.

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