Downtown Suffolk Revitalization Plan through Arts - College of ...
Downtown Suffolk Revitalization Plan through Arts - College of ...
Downtown Suffolk Revitalization Plan through Arts - College of ...
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80<br />
Implementation: The <strong>Downtown</strong> Development <strong>of</strong>fice and the Business<br />
Association will construct and maintain the page for the first two years, where it will be<br />
turned over to a volunteer for further upkeep and maintenance. The web site will be up<br />
and running within 18 months.<br />
Strategy 4.2.3: Based <strong>of</strong>f <strong>of</strong> the web page, a brochure will be created<br />
highlighting shopping and entertainment options in <strong>Downtown</strong> <strong>Suffolk</strong>. This should not<br />
be confused with the “<strong>Suffolk</strong> Good Time Guide”, but will compliment that publication.<br />
Implementation: The brochure will be created by the <strong>Downtown</strong> Development<br />
Office and the Business Association within two years and distributed to tourism <strong>of</strong>fices,<br />
highway rest stops across the state, and local business.<br />
Objective 4.3 Retain existing business <strong>through</strong> understanding business needs and<br />
business expansion<br />
Strategy 4.3.1: The <strong>Downtown</strong> Development <strong>of</strong>fice will work with the existing<br />
business to understand their needs and provide information and education on assistance<br />
programs, such as the job grants program. This is an ongoing element.<br />
Strategy 4.3.2: <strong>Downtown</strong> Businesses will work with the <strong>Downtown</strong><br />
Development Office to target new markets <strong>through</strong> business expansion. One business<br />
retention strategy is to expand the types <strong>of</strong> goods sold at the store, where a store can<br />
devote a section <strong>of</strong> the existing GLA to a new type <strong>of</strong> item. This is favorable in smaller<br />
markets, as many smaller markets may not be able to support an entire store.<br />
Implementation: The <strong>Downtown</strong> Development Office will maintain the unmet<br />
demand spread sheet to assist owners and managers in targeting new items to sell. This is<br />
an ongoing element.<br />
Objective 4.4 Attract new retail and service businesses<br />
Strategy 4.4.1: Vacant buildings will be targeted for new businesses.<br />
Retail, <strong>of</strong>fice and service opportunities currently exist along Washington, North Main and<br />
Saratoga, and new opportunities will be created with the completion <strong>of</strong> the forthcoming<br />
infill development.<br />
Implementation: The <strong>Downtown</strong> Development and Business Association<br />
Office will work with property owners <strong>of</strong> vacant or underused buildings to target<br />
potential businesses or new owners. This will be an on going element.