Sappi Ideas that Matter - Book 7

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The campaign consists of: - Books printed on McCoy Silk, Cover 100lb (270g/m 2 ) and Text 100lb (148g/m 2 ) - Folders - Gift return envelopes - Letterhead - Pocket folders
North America Colorectal Cancer Screening Promotion for the Uninsured / Underinsured Population Open Door Family Medical Centers Inc Founded in 1972 by a group of community volunteers, Open Door Family Medical Centers Inc began as a free clinic in the basement of Ossining’s First Baptist Church. Over 30 years later, Open Door has evolved in a full service primary care provider with four sites of care in Westchester County, New York, and one of the largest providers of health care for low-income patients in Central and Northern Westchester County, assisting more than 25,000 and making more than 100,000 visits annually. Aware that many of these people are not adequately screened for colorectal cancer because of little or no insurance, Kurt Finkbeiner, Colin Goedecke and Stephen and Benjamin Ferrari of Graphic Expression Inc in New York decided to design materials to make the audience aware of a free or low-cost alternative to colonoscopy. good health. Presented as handouts and posters at Open Door sites, the campaign was also made available on the Internet to other community health centres nationally via the Open Door website and a national cancer collaborative, as well as on the National Cancer Institute website. The results of the campaign speak for themselves, with a dramatic increase in the number of people taking the test and, more importantly, because of the clearly designed instructions, returning the test to Open Door for analysis. Requests for material from other community health centres have also satisfied the team and their client that significant progress has been made. 106 Their concept was to make people aware that this screening was important not only for their own health, but also for loved ones who also cared for them, and worked towards giving people a reason beyond themselves for doing the screening and maintaining
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Some ideas are designed to move pro
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“A signifi cant number of works c
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Africa Gomolemo Gomolemo Clean Envi
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The campaign consists of: - Calenda
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Creative Team/Leselle Bester, Adam
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Africa Imibala Sponsor a Child Imib
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The campaign consists of: - Colouri
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Designer/Cherece-Lara Wolf The camp
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Creative Team/ Bradley Urion, Gisel
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“The causes of these organisation
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Europe Alzheimer Alzheimer Forschun
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The campaign consists of: - Postcar
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Designer/Noé Mendoza Cuevas
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Europe Beyond Clichés (Au-delà de
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The campaign consists of: - Cards p
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Creative Team/Paul Jones, Darren Wh
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Europe How Long Are You Still Going
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Europe TIR: Teatri in Rivoluzione H
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The campaign consists of: - Books p
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Creative Team/Claudia Klat and Domi
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Europe The World Needs Midwives - N
Page 56 and 57: The campaign consists of: - Busines
Page 58: Creative Team/Christoph Kerschner a
Page 61 and 62: Europe In the Name of Africa. Words
Page 64 and 65: The campaign consists of: - Books p
Page 66: Designer/Chris Catchpole
Page 69 and 70: Europe Freedom of Press UNESCO Vlaa
Page 72 and 73: The campaign consists of: - Newspap
Page 74 and 75: North America Arvi Raquel-Santos/We
Page 76: Creative Team/Jeff Ho and Michael O
Page 79 and 80: North America Bright Eyes - Celebra
Page 81 and 82: North America CYCLE Kids Awareness
Page 84 and 85: The campaign consists of: - Brochur
Page 86: Designer/Doug Hebert
Page 89 and 90: North America Find the Help You Nee
Page 92 and 93: The campaign consists of: - Booklet
Page 94 and 95: Designer/Adele Bergstrom The campai
Page 96: Creative Team/DK Holland, Wendy Bra
Page 99 and 100: North America Fresh Starts Catering
Page 104: Designer/Brad Woodworth
Page 112: Creative team/MendeDesign
Page 115 and 116: North America Art in Transit The Sa
Page 118 and 119: The campaign consists of: - Benchba
Page 120: Designer/Amy Wang
Page 123 and 124: List of Applicants Sappi would like
Page 125 and 126: Didier Georges Sara Jane Hoida Henr
Page 127 and 128: Ilanda Terblanché Diane Tessaglia-
Page 129: Contact Us Sappi Limited/48 Ameshof
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Sappi Ideas that Matter - Book 7

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