2011-2013 CATALOG - The Art Institutes

INTERACTIVE VISUAL DESIGN FX391
3 Credits - Prerequisite: CG231 Digital Audio/Video
Interactive Visual Design is a mastery level course
encompassing broadcast design skills and
information architecture as utilized in convergence
media such as DVD and WebTV.
INTERIOR AND ARCHITECTURAL
DETAILING ID391
3 Credits - Prerequisite: ID265 Fundamentals of
Working Drawings
This course is a study of the materials and
fabrication techniques involved in the design and
construction of basic interior details and how
these details are communicated in the documents
package. Content includes detailing of cabinetry,
ceilings, walls, floors, millwork, etc.
INTERMEDIATE ADVERTISING
CAMPAIGN AD461
3 Credits - Prerequisite: AD431 Introduction to
Advertising Campaign
During this course, students create a promotional/
advertising campaign for a non-profit client with
publishing and implementation as the ultimate goal.
Students design and develop multiple projects from
concept to final product, depending on the specific
needs of the client. Students work with deadlines,
inside of budgets, establish client relationships, and
do a presentation of the final project.
INTERMEDIATE AUTHORING IM240
3 Credits - Prerequisite: IM220 Introduction to Authoring
This course will build on the skills taught in the
Introduction to Authoring class. Students will design
production quality interactive media presentations
using intermediate-level scripting techniques,
focusing on good user interface design and usability.
INTERMEDIATE EDITING DF215
3 Credits - Prerequisites: DF121 Intermediate Video
Production, DF211 Fundamentals of Editing
This course explores online editing, including
A/B roll, SMPTE time code, video effects, audio
mastering, and character generator capabilities.
Emphasis is placed on artistic, ethical, and technical
considerations. Utilizing non-linear editing systems,
students explore the applications of desktop
editing and special effects in video applications.
INTERMEDIATE SCRIPTING IM230
3 Credits - Prerequisite: IM130 Introduction to Scripting
Students will refine scripting skills to produce
dynamic Web sites. Students will also acquire skills
needed to design, develop, and produce practical
applications (applets).
INTERMEDIATE VIDEO
PRODUCTION DF121
3 Credits - Prerequisite: VP111 Video Camera and
Lighting Techniques
This course introduces the student to the digital
video camera as a technical and creative tool
for communication. Students will recognize the
principles of visual design for motion pictures,
develop their ability to evaluate the visual potential
of locations, interpret the technical requirements
of motion picture photography, and operate
professional video cameras.
INTERNET MARKETING IM242
3 Credits - Prerequisite: PD201 Fundamentals of Business
In this course, students develop an understanding
of Internet-based businesses including choosing
domain names, media planning techniques, online
monetary transactions, Internet security, and
more. Students learn how to develop e-commerce
environments. This course is based on intensive
case studies of sites on the Web as well as lecture.
INTRODUCTION TO 3D
PROGRAMMING VG220
3 Credits - Prerequisite: VG120 Principles of Programming
This course introduces the student to the
fundamentals of 3D programming using the
Windows architecture, C++, and OpenGL. At the
end of this course, the student should be able to
create a simple 3D first-person perspective for
objects and scenes.
INTRODUCTION TO
ACCOUNTING CU345
3 Credits - Prerequisite: MAT002 Essentials of Math
or satisfactory score on Institute placement exam
In this course, students examine the uses of internal
accounting information to make business decisions
in the management of operations. Students
discuss topics such as cost concepts and behavior,
planning and controlling costs using budgeting
techniques, and cost volume analysis.
INTRODUCTION TO ADVERTISING
CAMPAIGN AD431
3 Credits - Prerequisite: AD351 Art Direction and
The Creative Process
Students study the promotional strategies used
by clients in order to utilize various media in an
effective advertising campaign. Students research,
create, and present mixed media campaigns. The
students learn the fundamentals of conceiving and
executing an integrated local/regional advertising
campaign that utilizes major advertising media.
INTRODUCTION TO
ARCHITECTURE ID171
3 Credits - Prerequisite: None
This course surveys Western architecture from its
beginnings in ancient Egypt and Mesopotamia to the
present, examining architecture’s visual, historical, and
social significance. Emphasis is placed on the visual
recognition of historical styles as well as the development
and understanding of architectural vocabulary.
INTRODUCTION TO AUDIO VP115
3 credits - Prerequisite: None
This course investigates the principles of recording
sound. Introduction to Audio includes the study of
sound characteristics, basic acoustics, ergonomics, and
basic techniques for field recording. Waveform physics
and psychoacoustics are also covered. The role of sound
in video production is explained and demonstrated.
INTRODUCTION TO
AUTHORING IM220
3 Credits
Prerequisite: IM130 Introduction to Scripting
This course will introduce the student to concepts and
software utilized in the development of integrated,
interactive media. Students will create an integrated,
interactive media presentation.
INTRODUCTION TO BAKING
AND PASTRY TECHNIQUES CU124
6 Credits - Prerequisite: None
This course is a combination of theory, lecture,
demonstration and hands-on production to provide
an introduction to baking and pastry techniques
for use in a commercial kitchen Special significance
is placed on the study of ingredient functions,
product identification, and weights and measures
as applied to baking and pastry techniques.
Instruction regarding the preparation of yeastraised
dough mixing methods, roll-in dough’s, pie
dough’s, basic cake mixing methods, fillings, icings,
pastry cream, and finishing techniques. Emphasis
is also placed on dessert plating and presentation.
Students must pass a practical exam.
INTRODUCTION TO CULINARY
COMPETITIONS CU430
3 Credits - Prerequisite: CU271 Art Culinaire
This course provides students with the highest level
of experience and understanding of the rules and
regulations of student competition. Students will
demonstrate the highest level of culinary skills in
a laboratory setting that mirrors the competition
environment. Course emphasis will be on reinforcing
basic cooking techniques, knife skills, kitchen
organization, and menu development, as well as
the development of skills necessary to successfully
compete in an officially sanctioned culinary salon.
Students learn and demonstrate the elements of
proper platter presentation, slicing, glazing, and
classical and modern charcuterie techniques.
INTRODUCTION TO DESIGN
APPLICATIONS CS112
3 Credits (General Education) - Prerequisite: None
This course is designed to provide an introduction
to the industry-related graphic software applications
currently used in the design professions. Students
will be introduced to basic skills and technical
devices for electronic production of visual
communication. The three areas of concentration
are digital illustration, image/photographic
manipulation, and page layout.
INTRODUCTION TO GAME
DEVELOPMENT GA101
3 Credits - Prerequisite: None
This course introduces students to the game
industries. Specifically, it will focus on entry-level
employment opportunities and responsibilities, career
paths, industry products, and their characteristics.
The course will also expose students to the processes
through which games are developed.
INTRODUCTION TO
PHOTOGRAPHY PH112
3 Credits - Prerequisite: None
This course will explore the past, present, and future
of photography as a viable career choice. Students
will begin to develop a sense for photography’s
place in global communication and the infinite
possibilities that the digital image has to offer.
INTRODUCTION TO
PROGRAMMING IM120
3 Credits - Prerequisite: None
An introduction to various principles used in
programming languages, providing the skills to
convert written words into programming logic.
THE ART INSTITUTE OF PHOENIX 2011-2013 COURSE CATALOG 45