2011-2013 CATALOG - The Art Institutes

PRINCIPLES OF 3D MODELING MA115
3 Credits - Prerequisite: CG131 Image Manipulation
Students in this course learn the skills to
produce three-dimensional models in a
computer-based environment.
PRINCIPLES OF MARKET
RESEARCH AD321
3 Credits - Prerequisite: MW125 Fundamentals of Marketing
The course focuses on the use of marketing research
as a tool for solving management problems. Students
learn research planning and design, sampling, data
collection methods (including the Web), data analysis
methods, and communicating research results,
among other topics.
PRINCIPLES OF
PHOTOGRAPHY AR131
3 Credits - Prerequisite or Concurrent: CG131 Image
Manipulation
This course introduces beginning students to
the technical aspects of photography. Students
complete photographic assignments related to
basic camera operation and exposure control
through the use of traditional and digital
photographic techniques. This course does not
include darkroom experience.
PRINCIPLES OF
PROGRAMMING VG120
3 Credits - Prerequisite: VG100 Operating
Systems and Shell Scripting
This course exposes students to different kinds
of scripts and programs and enables them to
understand how such scripts and programs are
executed. Students will learn to write simple scripts
and programs to implement design specifications.
Trouble shooting and problem-solving skills as
related to scripts and programs are also addressed.
PRINT PRODUCTION GR212
3 Credits - Prerequisites: AR111 Fundamentals of
Design, GR221 Digital Layout
This course will provide training in print production
technology. An examination of technology and
procedures will include budget, estimating, scheduling,
and the trafficking of projects. Also included will be
a study of inks, papers, finishing methods, and other
unique considerations of print production.
PRINTING PH146
3 Credits - Prerequisite: PH136 Color Management
This course explores a variety of digital printing
techniques. Students refine their skills in digital file
preparation, resolution selection, print-profiling,
paper selection, and soft-proofing techniques.
PRODUCT DEVELOPMENT FM400
3 Credits - Prerequisite: None
Students will take a product from concept
to marketplace, researching materials and
analyzing trends for the development of private
label merchandise. Prototypes are developed,
manufacturing and budgetary issues are analyzed.
PRODUCTION DESIGN DM345
3 Credits - Prerequisite: VP161 Pre-Production
This course is designed to help students create the
overall “look” to their productions by understanding
and utilizing the different elements of production
design, such as: art direction, set design and
construction, props, dressing, and shot selection.
PRODUCTION
MANAGEMENT FX331
3 Credits - Prerequisite: Academic Director approval
Students will learn to manage the production
process. They will develop skills in managing
clients and personnel. Students will discover the
critical nature of pre-planning and organization.
The course will explore the various technical
and artistic issues that affect a project. Students
will understand the financial implications of
project management. Skills will be developed in
establishing time lines and deadlines.
PRODUCTION STUDIO I FX371
3 Credits - Prerequisite: FX331 Production
Management
In this course, two group projects will be produced.
Students will build upon previously learned
foundation skills in broadcast design and visual
effects by simulating a real world production
environment. The emphasis will be placed on the
competitive and collaborative aspects of broadcast
design production, as well as various professional
methods, procedures, techniques, skills, resources,
and equipment.
PRODUCTION STUDIO II FX421
3 Credits - Prerequisite: FX371 Production Studio I
This course is designed to expose students to the
disciplines used in animation and related industries.
In this course, students will work as a production
team to continue developing the full station ID
(including bumpers, trailers, interstitials, openings,
commercials, and lower thirds) that they started in
the previous quarter.
PRODUCTION TEAM MA460
3 Credits - Prerequisite: MA360 Pre-Production Team
In this course students will work in a studio
environment and will focus on the production and
post-production of an animated short.
PROFESSIONAL PRACTICES IM465
3 Credits - Prerequisites: IM460 Integrated
Information Design, PD320 Media Business Law
This course will introduce students to the day-today
operations and business of interactive media
design. Financial issues, business ethics, labormanagement
relations, organizational behavior, and
self-promotion are among the topics to be covered.
In addition, the guidelines and expectations of
professional behavior will be addressed.
PROFESSIONAL SELLING FM334
3 Credits - Prerequisite: None
This course will focus on the application of
professional selling and sales management
techniques to real life situations. The emphasis is
placed on selling products and services outside of
the retail store arena.
PROGRAMMING FOR
GRAPHIC DYNAMICS VG310
3 Credits - Prerequisite: VG260 Programming for Shading
Built upon the competencies covered in
“Programming for Shading,” this course enables the
student to create more advanced scripts to enhance
the dynamics of graphic images in animation and
game design. Students will create shaders in given
software packages and link them to major 3D
animation applications.
PROGRAMMING FOR
SHADING VG260
3 Credits - Prerequisite: VG130 Object-Oriented
Programming
Proper shading enhances the visual effects of
a model, a character, and/or an environment in
animation and game. This course enables the student
to learn how to apply programming features to create
effects of shading in 3D animation or game work.
PROGRAMMING FOR
THE ARTIST GA206
3 Credits - Prerequisite: None
This course is an introduction to computer
programming from the artist’s point of view. It
examines how programming is used as an artist’s
tool, using examples like multimedia interface
button operation, multimedia scripting, and Web
page interactivity.
PROGRAMMING FOR VISUAL
SIMULATIONS VG330
3 Credits - Prerequisite: VG310 Programming for
Graphic Dynamics
Computer simulation is widely used in game
development. Visual simulations often require
special features that many multimedia and
animation software applications can not provide.
This course enables students to write scripts that
can enable, modify, and customize specific features
in simulation programs.
PROJECT DEVELOPMENT DF330
3 Credits - Prerequisite: VP161 Preproduction
Students employ the pre-production process for
a significant project. Processes including pitch,
script analysis and breakdown, talent auditions
and selection, location scouting, lighting plan,
storyboarding, pre-visualization, production
scheduling (daily and overall), equipment planning,
project management, and budgeting.
PROJECT PREPARATION PD405
3 Credits - Prerequisite: 10th quarter or higher or Academic
Director approval
This class focuses on pre-planning and beginning
development of the students’ senior projects.
Students prepare project plans and timelines for
their senior projects.
PSYCHOLOGY SBS261
4 Credits (General Education) - Prerequisites: None
This course is designed to introduce the student
to the nature of psychology. Topics discussed
include aspects of human development;
personality theory; psychological aspects of
stress; and the psychology of learning, creativity,
and motivation. The course will provide, through
both content and methodology, insight into human
behavior and self-awareness.
PSYCHOLOGY OF DIVERSITY SBS315
4 Credits (General Education) - Prerequisites: None
This course reviews theories and research on human
diversity with a focus on populations within the United
States. Examination of diversity will include culture,
ethnicity, race, gender, age, sexual orientation,
religion, and physical challenges such as deafness
and physical size. Effective interaction among cultures
requires a learned appreciation for the perspectives
of people from divergent backgrounds. Through a
combination of social psychology, group dynamics,
personal exploration, and community involvement,
the course serves to develop skills to increase the
student’s appreciation of our diverse world.
THE ART INSTITUTE OF PHOENIX 2011-2013 COURSE CATALOG 49