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Islj 2009 3-4 - TMC Asser Instituut

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The Future EU Sports Policy: Hollow<br />

Words on Hallowed Ground?<br />

by An Vermeersch*<br />

The Treaty on the functioning of the European Union stipulates that the<br />

Union will “contribute to the promotion of European sporting issues” and<br />

that the Union’s action “shall be aimed at developing the European<br />

dimension in sport” (Article 165 TFEU). Can this lead to a concrete EU<br />

sports policy? In reality, the answer lies in setting priorities and finding the<br />

legal tools necessary to achieve the goals set. To answer the question, a<br />

comparison is made between the priorities of the actors involved and the<br />

results in practice. In order to assess the Union’s future action in the field<br />

of sport, the current and future priorities and the legal framework provided<br />

by the TFEU are analysed.<br />

Introduction<br />

The evolution of the European Union’s sports policy is characterised<br />

by the dual mechanism that traditionally guides the European integration<br />

process: negative versus positive integration. 1 Negative (indirect)<br />

integration relates to measures increasing market integration by<br />

the removal of (national) trade barriers and obstacles to free movement<br />

and competition. Positive (direct) integration relates to common<br />

European policies with aims that go beyond the removal of these<br />

obstacles. In relation to the indirect EU sports policy, in particular the<br />

application of the European rules concerning free movement and<br />

competition to sport, a clear legal framework emerged. Even if this<br />

framework needs further refinement, with a prominent role for the<br />

case-by-case approach, it is unlikely that it will be subject to major<br />

changes. The future of the EU’s direct sports policy seems less obvious.<br />

Whereas it is clear that the EU is ‘active’ in the field of sport,<br />

these actions are very divers and can hardly be defined as a comprehensive<br />

European sports policy. 2<br />

This paper explores the possibility of a future (direct) EU sports<br />

policy. Rather than analysing the theoretical explanation for the evolution<br />

of the EU’s sports policy 3 or the changing relationship between<br />

the EU and the world of sport 4 , this paper focuses on the concrete<br />

actions in practice. Thus, a tentative agenda for the future (direct) EU<br />

sports policy will be outlined. First, a comparison is made between<br />

the priorities set forward by the different actors involved and the<br />

results in practice. Second, the limits of the future EU policy will be<br />

analysed on the basis of a (new) legal framework.<br />

Priorities versus results<br />

Search for priorities<br />

The origins of the direct sports approach go back to the 1984<br />

Fontainebleau European Council 5 and the Adonnino Report of the<br />

* Assistant Professor, European Institute,<br />

Ghent University. The author would like<br />

to thank Borja García, Kirstyn Inglis and<br />

Astrid Vervaet for their comments on an<br />

earlier version of this article. The usual<br />

disclaimer applies. Comments are welcome<br />

at An.Vermeersch@Gent.be.<br />

1 Parrish, ‘The Politics of Sports<br />

Regulation in the European Union’,<br />

(2003) Journal of European Public Policy,<br />

p. 250; Sharpf, ‘Negative and Positive<br />

Integration in the Political Economy of<br />

European Welfare States’, in Marks,<br />

Scharpf, Schmitter and Streeck (eds.)<br />

Governance in the European Union<br />

(SAGE Publications, London, 1996), p.<br />

15. On the distinction between indirect<br />

and direct sports policy, see Tokarski,<br />

Steinbach, Petry and Jesse, Two Players -<br />

One goal? Sport in the European Union<br />

(Meyer & Meyer, Oxford, 2004), p. 61.<br />

2 Van den Bogaert and Vermeersch, ‘Sport<br />

and the European Treaty: A Tale of<br />

Uneasy Bedfellows?, (2006) E.L.Rev., p.<br />

821-840.<br />

3 For an overview see Meier, Emergence,<br />

Dynamics and impact of European sport<br />

policy - perspectives from political science’,<br />

in Gardiner, Parrish and Siekmann<br />

(eds.) EU, Sport, Law and Policy.<br />

Regulation, re-regulation and representation<br />

(T.M.C. <strong>Asser</strong> Press, The Hague,<br />

<strong>2009</strong>), p. 7-33.<br />

4 García, ‘From regulation to governance<br />

and representation: agenda-setting and<br />

the EU’s involvement in sport’, (2007)<br />

Entertainment and Sports Law Journal.<br />

5 Conclusions of the Fontainebleau<br />

European Council (25-26 June 1984),<br />

European Parliament on ‘A People’s Europe’. 6 At that time, the<br />

Community’s policy concentrated on the potential of sport to achieve<br />

‘European goals’. Sport was in the first place considered as a forum for<br />

communication among peoples, as a tool to strengthen the image of<br />

the EU in the minds of its citizens. 7 Concretely, the Community’s<br />

involvement in the field of sport remained for the most part limited<br />

to the funding of international sporting competitions like the<br />

European Sailing Regatta or the Tour de l’Avenir in cycling. 8 After the<br />

adoption of the Single European Act in 1986, Community interest in<br />

the field of sport moved on to a broader social, educational and cultural<br />

plane and the first pleas for the development of a European<br />

sports policy emerged. 9 This evolution was further induced by the<br />

Bosman judgment, 10 and the reactions from the sports world to this<br />

case in particular. 11<br />

In order to get an overview of the - past and current - priorities of<br />

the EU’s involvement in the field of sport, an analysis is made of the<br />

‘sports agenda’ of the European institutions and the Member States.<br />

Three preliminary remarks should be made in this respect. First, this<br />

overview aims at illuminating general tendencies, rather than aiming<br />

at an exhaustive and detailed listing. As Commissioner Reding correctly<br />

pointed out in 2002, the latter would be difficult. 12 Second,<br />

whereas the correlation between the activities of the different actors<br />

should not be ignored, this overview makes a distinction between the<br />

priorities set forward by the Member States, the European Parliament<br />

and the European Commission respectively. Third, the sports world is<br />

not mentioned as a separate actor. This is not to say that the sports<br />

world does not play a role in the agenda-setting at EU level.<br />

The table 13 on page 4 lists the main agenda items of the successive<br />

EU presidencies over the 2000-2011 period. Three findings emerge.<br />

First, the activities of the Member States cover a great number of topics,<br />

ranging from non-profit sports organisations to the economic<br />

dimension of sport. Second, a number of issues can regularly be<br />

found on the agenda, with the fight against doping (including the<br />

relationship with WADA) and the broader discussion on the legal<br />

framework and the future evolution of the sports policy (including<br />

the follow-up of the Nice Declaration, the position of sport in the<br />

Treaty and the White Paper) as two ‘permanent’ agenda items. Third,<br />

a trend towards more coherence by the classification of topics can be<br />

observed. This is illustrated by the joint initiative of the European<br />

Commission and the Dutch presidency in 2004 to adopt a Rolling<br />

Agenda for Sport to define the priority themes for Member State discussions<br />

on sport at EU level. The Rolling Agenda includes the follow-<br />

Bulletin European Communities, 6-1984.<br />

6 Adonnino Report, ‘A People’s Europe’,<br />

Bulletin European Communities, 6-1985,<br />

Suppl. 7/85.<br />

7 Ibidem, 5.9.; European Parliament,<br />

Resolution on sport in the Community,<br />

13 April 1984, [1984] OJ C 127/142.<br />

8 Tokarski, Steinbach, Petry and Jesse,<br />

above n. 1, p. 62-63.<br />

9 European Parliament, Resolution on<br />

sport in the European Community and a<br />

People’s Europe, 17 February 1989, [1989]<br />

OJ C 69/234.<br />

10 Case C-415/93 Union Royale Belge des<br />

Sociétés de Football Association ASLB v<br />

Jean-Marc Bosman [1995] ECR I-4921.<br />

11 See for instance Parrish, Sports law and<br />

policy in the European Union<br />

(Manchester University Press,<br />

Manchester, 2003).<br />

12 In answer to a written question of MEP<br />

Theresa Zabell concerning a detailed list<br />

of all measures and actions connected<br />

with sport or with sportsmen and women<br />

during the term of office, the<br />

Commissioner stated: “[…] the<br />

Commission has not performed a general<br />

survey of all the sport-related initiatives<br />

undertaken during the current legislative<br />

period. This would be difficult to do,<br />

given the wide range of policies and initiatives<br />

concerned.”. See Written question<br />

E-1470/02 by Theresa Zabell to the<br />

Commission, Actions connected with<br />

sport, 27 May 2002, [2002] OJ C<br />

301E/154.<br />

13 For the sources where this table is based<br />

on, see Annex I.<br />

A RT I C L E S<br />

<strong>2009</strong>/3-4 3

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