2009–2010 Academic Catalog - Concordia University Ann Arbor

Concordia University Ann Arbor 2009–2010 Academic Catalog
BUE262 Planning New Ventures credits: 3
Students interested in starting their own business or non-profit enterprise learn how to write and present a business plan, including
market analysis, financial projections, and operating plan. This course is open to all Concordia University students.
BUE311 Small Business Management credits: 3
This course provides students with an overview of the different tasks and responsibilities associated with the general management
of a small business or non-profit enterprise. Topics include planning, organizing, leading, and controlling in the context of a small
organization, as well as group dynamics and decision-making, conflict resolution, managing diversity, and organizational culture
and effectiveness. Management's social and ethical responsibilities are examined. Challenges posed by the transition from
entrepreneurial start-up to mature organizations are discussed. Special issues that arise in family owned and operated firms are
also explored. Prerequisite: BUS262
BUS101 Introduction to Business credits: 3
This course establishes a foundation for understanding American business. Students will gain knowledge of general business
practices and topics including ethics, organizations, management, and marketing. Instructional software and a variety of
communication channels are utilized. (Haab)
BUS111 Leadership credits: 3
This course introduces students to key concepts in leadership, organization, and leadership theory. Students gain knowledge and
understanding of the various qualities and characteristics of leaders and gain practice in analyzing a variety of situations for
leadership structure and issues. Developing personal leadership skills is emphasized. (Haab)
BUS251 Information Management & Technology credits: 3
This course builds the business student's understanding of the impact of information technology on organizations. It introduces
students to a variety of topics including data management, telecommunications and networks, and the building of information
systems while focusing on the key roles of decision making, ethics, and the impact of technology on capital and staff. (Haab)
Prerequisites: BUS101 & Sophomore standing
BUS311 Principles of Management (w) credits: 3
This course introduces the student to the fundamental principles and practices of management. After a brief historical review, the
concepts of organizational culture, globalization, and social responsibility are examined. The basic functions of managementplanning,
organizing, leading and controlling are studied in depth. (Haab) Prerequisites: ENG101 & Junior standing
BUS314 Administration of Human Resources I credits: 3
Explores the theoretical and empirical issues of human resource management in modern organizations. Includes human resource
strategic planning, the legal environment, job analysis, recruiting, selection, and human resource information systems. (ADP)
BUS321 Business Law credits: 3
Establishes a basic foundation for understanding business within the American legal system. It introduces the student to such
topics as debtor-creditor relations, risk management, sales and leases, and negotiable instruments, with a concentration on crimes,
torts, and business law. Emphasis is placed on contract law. (ADP and Haab) Prerequisites: BUS101 & Junior standing
BUS331 Principles of Marketing credits: 3
This course introduces the student to the fundamental concepts and principles of marketing. The student will develop insights into
the analysis of market opportunities, market segmentation, product and distribution planning, pricing strategies and the ethical and
moral issues related to marketing's impact on society. (Haab) Prerequisite: BUS101 & Junior standing
BUS332 Leadership in Marketing credits: 3
Introduces the fundamental concepts and principles of marketing, and how the marketing function provides leadership within
organizations (both nonprofit and for profit). The analysis of market opportunities, market segmentation, pricing strategies, sales
promotion and ethical/moral issues related to marketing's impact on society are addressed. (ADP)
BUS353 Finance credits: 3
In this course, the student studies the financial management of a business firm. Students learn basic concepts of financing growth,
the time value of money, cost of capital, capital budgeting, break-even analysis, financial analysis and forecasting, and
maximizing value of the firm. (Haab) Prerequisites: ACC202 & ECO200 & Junior standing & admission to Haab School of
Business & Management
BUS356 Organizational Behavior credits: 3
This course introduces the student to the study and analysis of behavior in organizations as it relates to the practice of
management. Interdisciplinary in nature, through this course the student will gain knowledge and understanding of group
dynamics and decision making, managing diversity, conflict resolution, leading change, and organizational culture and
effectiveness. Emphasis is placed on understanding individual behavior within group and organizational processes. (Haab)
Prerequisites: BUS311 & Junior standing & admission to the Haab School of Business & Management
BUS357 Human Resource Management credits: 3
Students learn the key concepts in building and maintaining the human resource function in business. Topics covered include
human resource planning, job analysis, compensation systems, employee recruitment and retention, and performance management
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