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Annual and Sustainability Report 2011 - Teracom

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Employees<br />

For the <strong>Teracom</strong> Group, highly motivated <strong>and</strong> committed employees<br />

is a strategic issue <strong>and</strong> a necessity for the Group to<br />

achieve its goals; the aim is to create a truly attractive workplace.<br />

The year was characterized by intensive work with the<br />

Group-wide Guiding Stars <strong>and</strong> leadership principles.<br />

Group-wide<br />

mentoring program<br />

Catarina Myhrman, section manager for Network<br />

Systems at the Networks department<br />

within <strong>Teracom</strong> Sweden, is one of this year's<br />

novices in the Group’s newly started mentoring<br />

program. Her mentor is none other than<br />

the Group's CEO, Crister Fritzson<br />

»Of course I’m looking forward to having<br />

Crister as my mentor. He is a clear <strong>and</strong><br />

inspiring leader, <strong>and</strong> it is truly a privilege to<br />

have the opportunity to discuss leadership<br />

<strong>and</strong> other important matters with him,« says<br />

Catarina Myhrman.<br />

Leadership<br />

The Group’s core values <strong>and</strong> Guiding Stars are important in its effort to act as a<br />

unified business <strong>and</strong> encourage employees to work toward the same goals. The<br />

Group's managers play an important role in this process. Five leadership principles<br />

will help to guide them in their daily work. Leadership must be business-driven,<br />

action-oriented, communicative, involving <strong>and</strong> goal-oriented. Creating a common<br />

culture <strong>and</strong> obtaining an underst<strong>and</strong>ing of the entire business process goes h<strong>and</strong><br />

in h<strong>and</strong> with developing the Group's leadership principles. How well our managers<br />

live up to the leadership principles is assessed in the annual employee survey.<br />

A mentoring initiative was implemented during the year. A structure for a<br />

Group-wide internal mentoring program was designed. The program began in<br />

January 2012 <strong>and</strong> will continue for one year. The target group is junior managers<br />

who want to develop their leadership skills, <strong>and</strong> mentors are members of corporate<br />

<strong>and</strong> Group management. In addition, since 2008 the Group has participated in<br />

Womentor, a mentor program for women early in their managerial career in the IT<br />

<strong>and</strong> telecom industry.<br />

Group-wide Guiding Stars in the <strong>Teracom</strong> Group<br />

During the year, the Group presented new common Guiding Stars. Formulating<br />

these new Guiding Stars was a thorough initiative that used the previous values<br />

<strong>and</strong> guiding principles of the five companies as a point of departure. After just<br />

six months, 65 percent of employees felt they could identify with the words that<br />

describe their daily work <strong>and</strong> how the Group wants customers to perceive us.<br />

We simplify, We build trust, We make a difference<br />

Leadership principles within the <strong>Teracom</strong> Group<br />

Business-driven<br />

By underst<strong>and</strong>ing a changing world <strong>and</strong> choosing<br />

a proactive approach, we can act in time <strong>and</strong> take<br />

calculated risks. Our ability to weigh customer<br />

benefits against our own profitability requirements<br />

will help us secure business in the long term.<br />

Action-oriented<br />

By making decisions based on experience, judgment<br />

<strong>and</strong> available facts, we will reach our goals<br />

even without a requirement for consensus. We<br />

act decisively <strong>and</strong> energetically to ensure effective<br />

delivery.<br />

Communicative<br />

By being transparent, honest <strong>and</strong> clear, we build<br />

security <strong>and</strong> bring out the best in our employees.<br />

Our communicative mission is to create an open<br />

dialogue for mutual underst<strong>and</strong>ing of our reality.<br />

Involving<br />

By recognizing the talents <strong>and</strong> diversity of our<br />

employees, we create participation <strong>and</strong> a strong<br />

sense of cohesiveness within the Group. Our<br />

enthusiasm for being leaders <strong>and</strong> role models is<br />

obvious <strong>and</strong> provides energy for everyone.<br />

Target-driven<br />

By clearly linking individual goals to Group goals<br />

<strong>and</strong> long-term strategy, we create motivation <strong>and</strong><br />

accountability. We ensure our goals by always<br />

prioritizing, following up on results, acting on<br />

deviations <strong>and</strong> celebrating successes.<br />

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