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Mike Rinder, former chief spokesperson for the church, in Florida, 2012
The detainees developed a particular expression whenever Miscavige came in, which
he took note of. He called them “Pie Faces.” To illustrate what he meant, Miscavige
drew a circle with two dots for eyes and a straight line for a mouth. He had T-shirts
made up with the pie face on it. Rinder was “the Father of Pie Faces.” People didn’t
know how to react. They didn’t want to call attention to themselves, but they also didn’t
want to be a Pie Face.
In Scientology, there is a phrase that explains mob psychology: Contagion of
Aberration, meaning that groups of people can stimulate each other to do things that
are insane. According to former church executives, one day Miscavige arrived at the
Hole and demanded that Marc Yager, the Commanding Ocer of the Commodore’s
Messengers Org, and Guillaume Lesevre, the Executive Director of the Church of
Scientology International, confess that they were homosexual lovers. He threatened that
Tom Cruise would come to “punch you guys out” if the other Sea Org members in the
Hole failed to get a confession from the two men. The captive executives took this threat
seriously. When Miscavige left, a group of women executives who had been appointed
as leaders of the detainees urged some of the bigger men in the Hole to “give some
people some black eyes before Tom has to.” Several men dutifully beat up Lesevre and
Yager. Then one of the women reported to Miscavige that the men had confessed that
they were gay lovers. When Debbie Cook, the former Captain of Flag Service Org and
one of the most respected executives in the church, said that wasn’t true, she was
declared a traitor. She was made to stand in a garbage can for twelve hours, as the
other detainees demanded that she confess her own “homosexual tendencies.” The
women in the room repeatedly slapped her and poured water over her head. A sign was
hung around her neck, saying LESBO.
Rathbun was seen as being COB’s chief enforcer. During meetings in the Hole or