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Price Determination in the Australian Food Industry A Report

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• There is a strong contrast <strong>in</strong> <strong>the</strong> return profile between cooperatives and public companies<br />

(National <strong>Food</strong>s and <strong>the</strong> unlisted WCBF). National provides <strong>the</strong> best returns on assets and on<br />

<strong>in</strong>vested equity capital of those selected and has limited commodity manufactur<strong>in</strong>g.<br />

• Bonlac <strong>Food</strong>s lost money <strong>in</strong> 2002 and 2000 when it hit difficulties <strong>in</strong> exposure to currency<br />

movements and had poor overhead recoveries from decl<strong>in</strong><strong>in</strong>g milk volumes. The effects of an<br />

attempt to a dual strategy of commodity manufactur<strong>in</strong>g and brand management left <strong>the</strong><br />

bus<strong>in</strong>ess with shortages of capital and an <strong>in</strong>ability to compete for milk supplies with o<strong>the</strong>r<br />

Victorian manufacturers.<br />

F<strong>in</strong>ancial position of dairy companies<br />

We have set out a comparison of <strong>the</strong> recent historical f<strong>in</strong>ancial position of dairy companies <strong>in</strong> <strong>the</strong><br />

<strong>Australian</strong> <strong>in</strong>dustry, <strong>in</strong> terms of:<br />

• <strong>the</strong> turnover of <strong>in</strong>ventory (latest reported <strong>in</strong> 2002), expressed as months of stock on hand;<br />

• <strong>the</strong> ratio of shareholders’ funds to total assets; and<br />

• gear<strong>in</strong>g (<strong>the</strong> ratio of debt:equity).<br />

A variety of situations can be expla<strong>in</strong>ed by <strong>the</strong> different strategic positions taken by <strong>the</strong> <strong>Australian</strong><br />

companies and/or <strong>the</strong> way <strong>in</strong> which <strong>the</strong>y have responded to changes <strong>in</strong> <strong>the</strong> <strong>in</strong>dustry.<br />

• Dairy Farmers and Murray Goulburn have followed <strong>the</strong> traditional cooperative model <strong>in</strong> fund<strong>in</strong>g<br />

<strong>the</strong>ir bus<strong>in</strong>esses, operat<strong>in</strong>g at or above a debt:equity ratio of 1.0.<br />

• Cooperatives such as Murray Goulburn, Dairy Farmers and Bonlac raise capital through<br />

deductions from <strong>the</strong> gross milk returns paid to <strong>the</strong>ir members, though members are allowed to<br />

<strong>in</strong>crease share <strong>in</strong>vestments at any time.<br />

• Bega operates as a traditional cooperative but has restructured <strong>in</strong> 2001 us<strong>in</strong>g <strong>the</strong> proceeds of a<br />

sale of its brand licences to reduce its overall debt levels and reduce <strong>the</strong> exposure of its<br />

bus<strong>in</strong>ess to cheese manufactur<strong>in</strong>g.<br />

• Bonlac <strong>Food</strong>s has, s<strong>in</strong>ce 2000, operated a hybrid corporate structure to accommodate <strong>the</strong><br />

<strong>in</strong>vestment <strong>in</strong> <strong>the</strong> Bonlac bus<strong>in</strong>ess by Fonterra. It reta<strong>in</strong>s high debt levels <strong>in</strong> this comparison –<br />

s<strong>in</strong>ce reduced through <strong>the</strong> fur<strong>the</strong>r acquisition of shares by Fonterra. Bonlac’s f<strong>in</strong>ancial position<br />

worsened <strong>in</strong> <strong>the</strong> late 1990s due to currency exposure and heavy <strong>in</strong>vestments <strong>in</strong> branded<br />

consumer goods bus<strong>in</strong>esses.<br />

Figure 115. F<strong>in</strong>ancial position of <strong>Australian</strong> dairy companies<br />

WCBF<br />

NF<br />

Bega<br />

DF<br />

Bon<br />

MG<br />

0 0.5 1 1.5 2 2.5 3%<br />

Source: Whitehall Associates’ analysis of f<strong>in</strong>ancial statements<br />

months stock<br />

SHF: assets<br />

debt: equity<br />

• National <strong>Food</strong>s has operated with low levels of debt, given its good cash flows and recent focus<br />

on be<strong>in</strong>g <strong>the</strong> lowest cost milk processor <strong>in</strong> <strong>the</strong> domestic <strong>in</strong>dustry.<br />

• Different companies have adjusted very differently to deregulation of <strong>the</strong> <strong>in</strong>dustry.<br />

<strong>Price</strong> <strong>Determ<strong>in</strong>ation</strong> <strong>in</strong> <strong>the</strong> <strong>Australian</strong> <strong>Food</strong> <strong>Industry</strong> A <strong>Report</strong><br />

107

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