Cosmetic Surgery and Beauty Magazine #68

cosmetic tattooing
Raising the bar
in cosmetic tattooing
Val Glover-Hovan remains AT the helm of
cosmetic TATTooing in Australia. She explains
trEATMEnt can restore lost definition and colour
in the lips and brows. Tara Casey reports.
Val Glover-Hovan has been a name in the beauty
industry for some 35 years and has pioneered
cosmetic tattooing in Australia. She is at the forefront
of education in the industry and has just returned from the
Annual Spring Convention and Trade Show in Las Vegas for
the Society of Permanent Cosmetic Professionals, of which
she is Education Chair and board member.
Along the way she has earned a swag of accolades
from organisations, including the American Association
of Micropigmentation Lifetime Achievement Award for her
contribution to the cosmetic tattoo industry, and another
prestigious award from the International Image Council.
In short, Glover-Hovan has carved a career out of making
Australian women look and feel more youthful and vibrant.
‘When performed correctly, cosmetic tattooing can
enhance and beautify a woman’s looks,’ she says. ‘This
might include creating defined, well-groomed eyebrows,
enhanced eye shape with eyeliner, and more youthfullooking
lips with colour. The great thing is that all of these
treatments last for many years. It makes me feel good to
know I’ve made so many people feel more beautiful and
confident throughout my career.’
It is Glover-Hovan’s lip work in particular which has
gained so much international attention. She delivers regular
educational presentations on optimising results in the lips,
and tailoring treatment to each individual patient.
‘Permanent lip line is suited to people who have no
definite lip shape, or for pale, sun damaged or uneven lips
and those that have lost shape as a result of cold sores or
injury,’ she explains. Permanent lip line can also simply add
definition for women who want to put more emphasis on
their lips.
To further enhance the appearance of the lips, clients
can choose between a lip line and blend, which outlines
Learn from the master
of cosmetic tattooing!
Basic and Advanced Training Courses by Val
Glover-Hovan: Learn the art of full lip colour and
blend, body illustrations, camouflage, MCA scar
relaxation, repigmenting, needling, plus more.
For further information regarding Training Kit
options and costs, please call 02 9938 2111 or email
info@cosmetictattooaustralia.com
Learn more at www.cosmetictattooaustralia.com
the mouth and blends the colour onto part of the lips,
making the lip line more subtle; or a full lip colour, with more
than 100 shades to choose from. ‘This is one of the most
popular treatments,’ she says. ‘You can kiss without leaving
a trace – no more worry about lipstick marks on your teeth,
glassware or other people!’
Cosmetic tattoo can also bring definition to the brows,
enhancing facial symmetry and framing the eyes. With
techniques that allow her to mimic the appearance of hair,
Glover-Hovan believes cosmetic tattooing can result in a
real transformation.
As cosmetic tattooing continues to grow in popularity,
education is key in maintaining effective and aesthetic
results. Glover-Hovan is a specialist and educator in
cosmetic tattoo. She evaluates facial proportions and
symmetry, as well as hair and skin colouring, before creating
a design that will complement and enhance each client’s
features to reveal a brighter, more striking appearance.
‘When done well, cosmetic tattoo can have a significant
anti-ageing effect and can help re-instil a sense of
confidence and youthfulness, however, we all have different
needs, lifestyles and tastes, and the cosmetic tattoo needs
to reflect this,’ Glover-Hovan explains. ‘I have strived to set
high standards for the industry in cosmetic tattooing with
continued education and high quality products, promoting
professionalism in treatments and training.’ csbm
80 www.cosbeauty.com.au