Beer & A Better World - Anheuser-Busch InBev

We recognize the value and vulnerability of water
because the purity of Canadian water is an
essential hallmark of our products. The quality
of the water we use in our brewing process is a
critical factor in the quality of our product, and
maintaining the availability of high-quality
Canadian water is a major concern for us.
2012 environmental Targets
In 2009, we set targets on key measures such as
water and energy use, as well as carbon emission
reductions, that we will strive to achieve by the
end of 2012. Our global companywide targets are:
• Increase our waste and by-product recycling
to 99 percent.
• Reduce water use for beer and soft drinks
plants to an industry-leading 3.5 hectoliters
of water for each hectoliter of product.
• Reduce energy use per hectoliter by
10 percent.
• Reduce CO2
emissions per hectoliter by
10 percent.
energy Challenge
Labatt is making significant contributions
to achieving these goals. In one of the most
ambitious efforts of its kind in company history,
the company launched a comprehensive, sixweek
initiative to reduce energy consumption
at every brewery in Canada. Efforts focused on:
• Identifying and correcting utilities leaks
and misuse.
• Identifying and communicating effective
process and lighting shutdown.
• Creating awareness of energy consumption
and costs within employees’ area of influence.
• Creating a sustainable mechanism for ongoing
employee engagement in utilities reduction.
The project was extended two weeks as a result
of widespread and overwhelmingly positive
response. The results were impressive with a total
year-over-year reduction in energy consumption
of 8 percent and a reduction in water consumption
of 17.8 percent. Each of the seven participating
breweries exceeded the challenge target of
implementing at least one corrective action
for every two employees. Overall, employees
identified more than 2,100 improvement ideas and
implemented more than 1,350 corrective actions.
The labatt fresh Water alliance
Canada is one of the few countries in the world
privileged to have an abundant supply of fresh
water available to its citizens, and Labatt has
always regarded water as a touchstone of the
country’s environmental wealth. We recognize
the value and vulnerability of water because the
purity of Canadian water is an essential hallmark
of our products. The quality of the water we use
in our brewing process is a critical factor in the
quality of our product, and maintaining the
availability of high-quality Canadian water
is a major concern for us.
In recognition of the importance of water to
Canada, to Labatt and to our products, we
launched the Labatt Fresh Water Alliance in
2008 with an initial program to support the
Canadian Land Trust Alliance (CLTA). This trust
is a non-governmental, nonprofit organization
established to preserve land and water resources
for the benefit of the public. Most land trusts are
located within watersheds.
Global Citizenship Report 2008-2009 | 59